Global Media Planner

3 days ago


New York, New York, United States Michael Kors Full time $65,000 - $75,000

Michael Kors is always interested in hearing from talented, globally-minded individuals with a passion for fashion.

If you enjoy working in a creative, fast-paced environment, then we would love to hear from you

Who You Are:

You're a detail-oriented and creative media professional who can help bring the Michael Kors brand to life across digital, print, and OOH. You are strategic and thrive in a fast-paced environment, approaching every project with precision, curiosity and a collaborative mindset. You're someone who values teamwork, communicates clearly, and has an eye for detail that shows in everything you do.

What You'll Do:

Media Planning & Strategy

  • Develop, manage, and maintain day-to-day media plans across Digital, OOH, and Print based on marketing direction, research, and insights.

  • Oversee and execute media planning, revisions, and general plan maintenance for global partners in APAC, EMEA, LATAM, and MX.

  • Digital media plan development based on strategy — from planning placements through execution, tracking metrics, and compiling performance reports.

  • Plan and execute annual retail advertising initiatives, including lease-required advertising (LRA) and in-mall advertising for lifestyle and outlet stores.

  • Monitor and report on the media marketplace to stay abreast of trends, identify opportunities in emerging media, and recommend new technologies.

Execution & Operations

  • Create and send insertion orders to all publications within booking deadlines, ensuring accuracy of costs and positions.

  • Liaise with creative and production teams to track and ensure advertising asset deliverables align with media plans, usage needs, and timelines.

  • Maintain organized trackers, seasonal decks, and documentation to support seamless execution and cross-team collaboration.

  • Create Advertising Creative Briefs for all advertising insertions, including print, outdoor, and digital.

  • Manage invoice and billing processes for brand and licensing plans to ensure accuracy within the overall global media budget.

Partnership Management & Negotiation

  • Serve as the main point of contact for all U.S. media partners and agencies.

  • Negotiate media placements to achieve the best value and efficiencies across channels.

  • Build strong cross-functional and external relationships to ensure seamless collaboration and flawless execution of media plans.

  • Create, execute, and implement RFPs across all U.S. titles annually and as needed.

Leadership & Communication

  • Confidently present media strategies and results through compelling recaps, data visualizations, and presentations.

  • Mentor and support the Global Media Assistant, fostering professional growth and ensuring consistency, accuracy, and timeliness across all tasks.

You'll Need to Have:

  • 2-3 years of experience in media planning

  • Minimum Bachelor's Degree

  • Experience planning across multiple types of media (ie: Outdoor, Print, Digital, Experiential)

  • Understanding of media basics and concepts

  • Microsoft Office Software (Outlook, Excel, PowerPoint, Word, etc.)

We'd Love to See:

  • Fashion and/or Retail media planning experience

  • Enthusiastic attitude and strong work ethic

  • Exceptional organization skills with the ability to prioritize and manage multiple projects simultaneously

  • High level of accuracy and attention to detail

  • Creative thinker with the ability to develop fresh ideas and approach challenges with innovation

  • Clear, proactive, and solution-oriented communication skills across teams and partners

  • Ability to thrive in a fast-paced, deadline-driven environment

MK Perks:

  • Generous Paid Time Off & Holiday Schedule

  • Summer Fridays

  • Internal Mobility Across Brands  

  • Cross-brand Discount

  • Exclusive Employee Sales

  • Fav 5 Cards (MK Discount for friends and family)

  • 401k Match

  • Paid Parental Leave

  • Thrive Wellness Program

  • Commuter Benefits

  • Gym Discounts

The Company is an equal employment opportunity employer. The Company's policy is not to unlawfully discriminate against any applicant or employee on the basis of race, color, sex, sexual orientation, gender identity, religion, national origin, age, military status, disability, genetic information or any other consideration made unlawful by applicable federal, state, or local laws. The Company also prohibits harassment of applicants and employees based on any of these protected categories.

At Capri Holdings Limited, we are committed to providing a fair and accessible recruitment process. If you require a reasonable accommodation for the interview or application process, please contact our Talent Acquisition team at

In compliance with certain Pay Transparency laws, employers are required to disclose a salary range.  The salary for this position will vary based on role requirements, skill set and years of experience.

Compensation Range: 

$65,000.00-$75,000.00
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