Director of Strategy

Job Title: Director of Strategy

Location: Los Angeles, CA (Preferred)

Department: Terry Hines & Associates

Reports to: Chief Strategy Officer

Salary Range: $125,000 – $150,000

About THA

Terry Hines & Associates is a 40-year-old brand and entertainment marketing agency built on a simple belief — there's always a better, bolder way to reach audiences. For decades, we've set ourselves apart by thinking differently, pushing creative boundaries, and helping brands and entertainment partners craft stories that truly resonate. Our team continues that legacy today with a forward-looking approach that blends strategy, creativity, and innovation in everything we do.

Key Responsibilities:

• Strategic Leadership Lead integrated strategic development, synthesizing insights from research, cultural analysis, and media data into compelling narratives that connect brand strategies to audience participation. Guide cross-functional teams through complex challenges with clarity and vision.
• Creative Inspiration Deliver strategic insights and briefs that unlock breakthrough creative ideas and elevate our creative output across all touchpoints and campaigns.
• Client Partnership Present breakthrough strategic thinking that inspires client teams and lead new business pitches. Build trusted advisor relationships and translate business objectives into actionable, participatory marketing strategies.
• Cultural Intelligence Stay connected to cultural trends and social movements, translating cultural moments into strategic opportunities for authentic brand participation. Leverage social fluency to understand genuine audience engagement patterns and opportunities.
• Team Development Mentor junior strategists, foster collaborative culture, and contribute to evolving our Connections methodology

Qualifications:

• Experience: 7+ years strategic experience at agencies/consultancies with proven results across multiple categories
• Collaboration: Thrives in integrated environments, builds bridges between disciplines, excellent facilitation skills
• Cultural Fluency: Endlessly curious about culture and trends, authentic social media fluency, understands non-performative brand participation
• Creative Partnership: Built for creative collaboration, can spar, push and challenge in a way that inspires breakthrough ideas
• Media Integration: Comfortable partnering with media teams, understands multi-channel activation
• Growth Mindset: Entrepreneurial spirit, comfortable with ambiguity, committed to continuous learning
• Hands-On Approach: Not afraid to roll up sleeves and do the work—from deep research dives to detailed strategic frameworks
• Communication: Outstanding presentation abilities, compelling storytelling, adapts authentically to different audiences.

Terry Hines & Associates is an Equal Opportunity Employer. It is our policy not to engage in discrimination against any individual, or harassment of any person seeking employment with our organization on the basis of race, color, national origin, religion, sex, gender identity, pregnancy, physical or mental disability, medical condition, ancestry, marital status, age, sexual orientation, citizenship, genetic information or status as a covered veteran including those with criminal histories, in a manner consistent with the requirements of applicable state and local laws. This policy applies to all employment practices, including recruitment, selection, promotion, transfer, merit increase, salary, training and development, demotion, and separation. This policy is intended to be consistent with the provisions of applicable State and Federal laws. Federal law requires proof of citizenship or "alien right-to-work" status.