Mobile Games Ad Creative Specialist

13 hours ago

Remote, Oregon, United States Pocket Play Full time

Job Summary

We're looking for a Mobile Games Ad Creative Specialist with a proven track record of producing high-performing video ads for mobile casual games. The ideal candidate is both creative and analytical, capable of conceptualizing, producing, and iterating on video ads that resonate with a wide mobile audience.

You should have experience working across different game genres, ad formats (portrait, landscape, square), and platforms (Meta, TikTok, Unity, AppLovin, etc.). A strong portfolio of creative work in the mobile gaming space is required.

Responsibilities

  • Conceptualize, create, and edit short-form video ads (15–30 seconds) for hybrid-casual and hyper-casual mobile games.
  • Experiment with multiple creative directions each week—gameplay-based, cinematic, narrative, humor, fail/win loops, and more.
  • Use all available tools (AI, After Effects, Premiere, Blender, Unity, etc.) to bring ad concepts to life quickly and effectively.
  • Iterate rapidly based on performance data and feedback to improve ad performance and lower CPI.
  • Work closely with the publishing and marketing team to brainstorm and execute new creative strategies.
  • Ensure all videos follow platform and aspect ratio guidelines for paid social campaigns.
  • Stay up-to-date with mobile gaming trends, ad formats, and creative best practices.

Requirements

  • Proven experience creating ad creatives for mobile games (casual or hybrid-casual).
  • Strong portfolio showcasing a range of ad styles and creative executions.
  • Proficiency in video editing software (After Effects, Premiere Pro, or similar).
  • Familiarity with 2D/3D tools (Photoshop, Blender, Unity, etc.) is a strong plus.
  • Comfortable experimenting with AI tools (Runway, Pika, Midjourney, etc.) for creative production.
  • Ability to deliver multiple high-quality ads weekly under deadlines.
  • Excellent understanding of mobile gaming trends and user psychology.
  • Strong communication skills and the ability to work independently in a remote environment.

Compensation

  • Contract-based role; compensation is per-video or retainer-based, depending on experience and output.
  • Opportunities for long-term collaboration with increasing responsibility.

Job Type: Contract

Pay: $ $60.00 per hour

Expected hours: 10 – 20 per week

Application Question(s):

  • Link To Portfolio:

Work Location: Remote

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