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Media Account Manager
7 hours ago
Re-Bath Corporate is seeking an experienced Media Account Manager to join our dynamic marketing team. The ideal candidate will be a data-driven professional with a strong background in both digital and traditional media, capable of delivering exceptional customer service to our franchise partners.
You will be a key player in our internal Managed Marketing Services team where we think like an Agency, build media strategies like an Agency, and execute successful campaigns like an Agency, on behalf of our growing Franchise network.
Responsibilities
- Develop and execute comprehensive lead generating media strategies aligned with franchisees' marketing goals and objectives across the entire media ecosystem: programmatic, SEM, paid social, OTT/CTV, etc.
- Manage the onboarding process for new franchisees, providing necessary training and support for successful marketing plan execution
- Serve as the primary point of contact for a collection of our franchisees, proactively leading media conversations, plans and performance
- Generate and present monthly performance reports, identifying optimization opportunities and actionable insights
- Collaborate with cross-functional teams to ensure seamless campaign execution and alignment with franchisee objectives
- Monitor industry trends and emerging technologies to maintain innovative and cutting-edge marketing approaches
Requirements
- Bachelor's degree in Marketing, Advertising, or a related field
- Minimum of 5 years of experience
in media strategy and planning, with a focus on both digital and traditional media channels - Agency and/or previous franchise marketing experience required
- Strong data analysis skills
with the ability to derive actionable insights from campaign performance data - Excellent media customer service skills
and ability to build strong relationships with franchisees - Proven ability to clearly communicate and present strategies, performance, and optimizations
to stakeholders at all levels - Proficiency in digital marketing platforms
, including Google Ads and Google Analytics, GTM, Meta Business Manager, programmatic, and others. - Experience with traditional media channels such as television and radio
- Strong project management skills and ability to handle multiple priorities effectively
What We Offer
- Competitive salary commensurate with experience
- Opportunity for performance-based bonuses
- Collaborative work environment with a focus on innovation and growth
- Chance to work with a leading brand in the home improvement industry
At Re-Bath Corporate, we value creativity, data-driven decision-making, and a customer-centric approach. If you're ready to take your media management career to the next level and contribute to the success of our franchise partners, we want to hear from you.