Sales Representative

Position Overview

The Sales Representative is responsible for driving sales performance, account growth, and customer satisfaction within the assigned territory - Greater St. Louis area. This role focuses on managing and expanding existing customer relationships while actively pursuing new business opportunities. The Sales Representative serves as a trusted partner to clients, delivering tailored solutions that align with customer needs and Raycap's commercial objectives.

This individual contributor role requires a balance of strategic outreach, account development, and day-to-day sales execution. Success will be measured by increased market share, improved customer retention, and the achievement of sales goals.

Key ResponsibilitiesSales Execution & Account Growth

• Drive revenue growth through cold calling, lead management, and consistent follow-ups with new and existing clients.
• Strengthen relationships within existing accounts to maximize penetration and identify upselling opportunities.
• Identify and develop new accounts to expand territory reach and overall market share.
• Utilize company training programs and product knowledge to enhance sales effectiveness and meet targets.

Customer Relationship Management

• Serve as point of contact for customers, delivering timely solutions and technical guidance.
• Build trust and loyalty through ongoing communication, follow-through, and value-added support.
• Promote Raycap's products and services while addressing customer feedback and evolving needs.

Sales Operations & Reporting

• Maintain a rolling 4-week call calendar to ensure consistent client outreach.
• Record detailed call notes and territory updates in CRM tools; provide regular reports to sales leadership.
• Monitor pricing and minimize billing discrepancies to protect margin integrity.

Market Insights & Continuous Learning

• Conduct market and competitive research; share actionable insights with management and internal stakeholders.
• Attend relevant industry association events to network, learn, and stay informed on trends.
• Actively participate in development plans and training to sharpen sales capabilities and product expertise.

Team Contribution & Special Projects

• Collaborate with cross-functional colleagues to improve sales processes and customer experience.
• Contribute ideas and feedback to refine team strategies and promote a culture of continuous improvement.
• Perform other duties and special projects as needed to support business goals.

Qualifications & Experience

• 2+ years of sales, customer service, or account management experience preferred.
• Proven ability to build strong relationships and drive customer satisfaction.
• Strong communication, presentation, and negotiation skills.
• Comfortably using CRM platforms, Microsoft Office Suite, and digital sales tools.
• Ability to analyze sales profitability and understand financial outcomes.
• Experience calling on industrial accounts is a plus.
• Bachelor's degree required.
• Must be able to successfully complete a background check, drug screening, and any other required pre-employment screenings.

Key Competencies

• Self-motivated and goal-oriented with a friendly, service-focused demeanor.
• Strong organizational and time management skills.
• Ability to work both independently and collaboratively.
• Willingness to learn, adapt, and grow within a dynamic environment.

Work Environment & Physical Requirements

• This role requires daily travel to customer locations, vendor sites, and company facilities.
• Candidates must maintain a valid, unrestricted U.S. driver's license and carry personal auto insurance that meets the Company's minimum liability coverage requirements.
• Must be able to sit for extended periods while driving between appointments.
• Regular use of laptop computer, phone, and standard office equipment to perform administrative tasks.
• Occasional lifting (up to 30 lbs.) and walking through customer sites, warehouses, or distribution environments as needed.
• Reasonable accommodation may be made to enable individuals with disabilities to perform the essential functions of the role.

Raycap Holdings, LLC is an equal opportunity employer. We welcome applicants from all backgrounds and are committed to building a diverse and inclusive team.

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