Marketing Manager

5 days ago

West Palm Beach, Florida, United States Eataly Full time $90,000 - $120,000 per year

Company Description
Eataly is the world's largest artisanal Italian food and beverage marketplace Eataly is not a chain; each Eataly is different, with its own character and own theme – but all with the same aim... for our guests to:

  • EAT authentic Italian food at our restaurants, cafés and to-go counters
  • SHOP a selection of high-quality Italian, local and homemade products
  • LEARN through our classes and our team's product knowledge

Job Description
The Marketing Manager oversees the planning and execution of the marketing strategy at a single Eataly location including: public relations (PR), events, education, social media and graphics. Reports directly to the Director of Store Operations and reports functionally to the Director of Marketing, PR and Communication. Manages the in-store Marketing team.

  • Partners with senior leadership in the store to build and execute a comprehensive marketing strategy and budget designed to drive awareness, traffic and sales
  • Collaborates with the corporate marketing team to understand and define national marketing programs and develop related local marketing activities
  • Manages the Marketing team: hires, assigns, schedules, trains, motivates, submits payroll and evaluates
  • Collaborates interdepartmentally to plan and execute in-store, public and private events
  • Manages relationships with celebrity chefs, business partners, producers, local organizations, public entities
  • Protects Eataly's brand and ensures marketing activities and promotions are properly communicated both internally and externally through graphics and PR content
  • Analyzes performance and reports progress to senior leadership on a weekly basis
  • Performs other duties as required or assigned

Qualifications

  • Bachelor's Degree in Business or Marketing
  • 4+ years of experience in marketing, with prior managerial experience
  • Experience in the food and beverage industry, ideally in Italian cuisine
  • Knowledge of Italian cuisine and culture
  • Exceptional verbal and written communication skills and relationship-building skills
  • Excellent problem-solving and business management skills
  • Knowledge of and contacts in the food industry
  • Fluency in Italian language highly preferred

Job Requirements

  • Availability to work onsite with a flexible schedule often including evenings, weekends and holidays
  • Ability to travel up to 10% of the time

Additional Information
Benefits and Perks

  • Medical, Dental, Vision Insurance
  • Paid Time Off
  • Paid Parental Leave
  • 401K with match or RRSP
  • Bonus program
  • Free family meal daily
  • Discounts at Eataly
  • Classes on products and Italian cuisine
  • Referral bonus program
  • and more

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