Digital Marketing Specialist
5 days ago
Job Summary
We are seeking a creative and results-driven Digital Marketer to join our dynamic marketing team. The ideal candidate will have a strong understanding of digital marketing strategies and possess a diverse skill set that includes SEO, social media marketing, content creation, and performance analytics. This role will be pivotal in driving our online presence and enhancing our brand visibility across various digital platforms.
Duties
- Develop and implement effective digital marketing strategies to increase brand awareness and drive traffic to our website.
- Utilize SEO tools for keyword research, on-page optimization, and content strategy to improve search engine rankings.
- Manage and optimize social media campaigns across platforms such as Facebook, Instagram, & TikTok to engage target audiences.
- Create compelling content for blogs, websites, and social media that aligns with our brand voice and engages customers.
- Analyze website performance using Google Analytics to track metrics such as traffic, conversion rates, and user behavior.
- Execute email marketing campaigns using marketing automation tools to nurture leads and retain customers.
- Design visually appealing graphics using Adobe Creative Suite for various digital platforms.
- Collaborate with cross-functional teams to ensure cohesive messaging across all channels.
- Stay up-to-date with the latest trends in digital marketing, including SEM and e-commerce strategies.
Experience
- Proven experience in digital marketing with a strong portfolio showcasing successful campaigns.
- Proficiency in using SEO tools, Google Ads, Google AdWords, and analytics platforms.
- Familiarity with content management systems (CMS) such as WordPress for website management.
- Knowledge of HTML, CSS, JavaScript, SQL is a plus for optimizing web content.
- Experience in B2B marketing strategies and performance marketing techniques.
- Strong copywriting skills with the ability to create engaging content tailored to different audiences.
- Experience in graphic design is desirable for creating promotional materials. Join us in shaping the future of our digital presence by applying your expertise in digital marketing
Job Type: Part-time
Pay: From $44,200.00 per year
Expected hours: 25 per week
Benefits:
- Dental insurance
- Vision insurance
Ability to Commute:
- Tampa, FL Required)
Ability to Relocate:
- Tampa, FL 33626: Relocate before starting work (Required)
Work Location: In person
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