Direct Response Copywriter

2 weeks ago


Los Angeles, California, United States LDX Digital Full time $60,000 - $120,000 per year

What's the Company Like?

LDX Digital is a performance-driven digital marketing agency specializing in eCommerce growth through Google Ads, YouTube, and native funnels.

We partner with eCommerce, health, wellness, and supplement brands to create high-impact ad campaigns that turn clicks into customers.

Our globally distributed team thrives on collaboration, creativity, and data-backed strategies. 

If you're a copywriter who knows how to blend compliance with persuasion, this is your chance to craft words that move the needle.

What We Want You To Do

As a Direct Response Copywriter at LDX Digital, you'll write the high-converting copy that powers our funnels — from advertorials to sales pages. 

Your words will turn cold traffic into engaged customers, aligning seamlessly with paid ads on Google Search, Performance Max, and YouTube.

Key Responsibilities

  • Write long-form advertorials that warm up cold traffic, educate readers, and guide them toward purchase.
  • Craft compelling sales pages with benefits, ingredients, urgency, testimonials, and FAQs — all while staying compliant with Google Ads policies.
  • Develop persuasive hooks, angles, and headlines that match ad creatives and drive clicks.
  • Apply proven direct response frameworks (Problem → Agitation → Solution, story-based selling, authority, social proof).
  • Collaborate with the media buying and creative teams to ensure copy aligns with funnel strategy.
  • Optimize structure and flow to support both paid search and paid social traffic.
  • Create website copy that communicates brand value, engages visitors, and drives conversions.

Requirements

You're Perfect If You Have

  • 3+ years of experience writing direct response copy for ecommerce brands with a focus on health & wellness supplements or related niches.
  • Proven portfolio of advertorials, sales pages, and funnels that delivered measurable results.
  • Deep understanding of conversion psychology and customer-centric storytelling.
  • Ability to write copy that is compliant with Google Ads/FTC guidelines while staying persuasive.
  • Strong research skills to translate product benefits into compelling, credible copy.
  • Exceptional English writing and editing skills
  • Experience optimizing copy for Google Performance Max and YouTube funnel campaigns.
  • Basic wireframing knowledge to structure sales pages effectively.

You'll Excel in This Role If You:

  • Are obsessed with testing, learning, and optimizing copy for higher conversions.
  • Get excited about turning cold traffic into loyal buyers through strategic storytelling.
  • Have a keen eye for details that influence conversions — from headline choices to CTA phrasing.
  • Enjoy collaborating with media buyers, designers, and strategists in a fast-paced, results-driven environment.

Benefits

What's in it for you:
  • Fully Remote Work: Enjoy the flexibility to work from anywhere.
  • Impactful Voice: Be a key player in shaping media strategies and driving client success.
  • Growth Opportunities: Advance your career quickly in a dynamic and fast-paced environment.
  • Continuous Learning: Access to the latest courses, certifications, and learning opportunities. We support your professional growth.
  • Competitive Compensation: Earn competitive pay with performance-based bonuses.
  • Vibrant Culture: Join a team of ambitious professionals in a supportive, collaborative environment.
  • Client Impact: Work with high-profile clients, delivering significant business impact through innovative media strategies.

Our Interview Process

1. Click Apply and submit your CV

2. Fill in a short survey & provide work samples

3. 1-on-1 video interview with HR

4. You will be asked to complete a short test task.

5. 1-on-1 video interview with Hiring Manager



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