Copywriter

DealMaker is a fast-growing fintech company revolutionizing the capital markets ecosystem with a mission to make online capital raising mainstream. We empower founders, CEOs, and operators to raise capital digitally, both from their own communities and through strategically marketed campaigns. No other platform provides an end-to-end solution like ours—and our track record speaks for itself, with over $2B raised across 1,000+ campaigns. We power the largest online capital raises for customers like EnergyX ($88M), Green Bay Packers ($65M), Miso Robotics ($72M+), Monogram Orthopaedics (Nasdaq:MGRM) and many others, with 3 IPOs in the past year alone. We are quickly expanding our horizons and are seeking talented team members to join us on our journey to transform the global capital market. 

Who you are

You're a creative thinker and sharp writer who's passionate about storytelling that moves people to act. You thrive in fast-paced environments, and you're comfortable balancing creativity with clarity, speed with precision, and autonomy with collaboration. You care deeply about the why behind the words—and you're always looking for ways to make the next version stronger.

You're someone who:

- Pushes your own limits, and then asks what else you could try.

- Takes feedback as fuel, not criticism.

- Moves fast, stays flexible, and knows how to "find a way."Cares about impact—not just output.

You'll fit right in at DealMaker if you're energized by the chance to shape narratives that help founders raise capital and bring big ideas to life.

What you'll do

As a Copywriter on our Creative Team, you'll play a key role in crafting conversion-optimized messaging across paid social —with a primary focus on writing scripts for short-form video ads, static ads, and post copy. You'll support some of the most ambitious equity crowdfunding campaigns and collaborate across functions to bring each idea to life.

Your core responsibilities will include:

- Write High-Converting Video Scripts: Craft performance-driven short-form scripts (15–60s) for platforms like Meta, YouTube, and LinkedIn—tailored for voiceover and on-screen delivery.

- Create Compelling Copy for Static Ads: Write punchy, clear in-image headlines and subheads that drive clicks and attention across paid social and display placements.

- Develop Post Copy for Video & Static Assets: Craft platform-native post copy that complements each asset and resonates with specific funnel stages and audiences.

- Translate Creative Briefs into Strategic Messaging: Use briefs and brand guidelines to develop messaging that's aligned with campaign goals—and built to perform.

- Support Variant Testing & Modular Messaging: Write testing variants (hooks, CTAs, intros) for iterative campaigns, and contribute to modular frameworks for scalable creative.

- Collaborate Across Creative Functions: Work closely with creative strategists, designers, and video editors to ensure messaging and visuals are tightly aligned.

- Leverage AI Tools for Efficiency & Ideation: Use tools like ChatGPT to streamline drafting, generate alternate angles, and accelerate early-stage writing—while refining outputs to meet brand tone.

- Maintain Copy Consistency & Documentation: Contribute to internal copy libraries and naming systems that help keep our work clear, fast, and scalable.

What skills you need

You're likely a great fit if you have:

- Narrative & Scriptwriting Mastery: You can turn abstract ideas into concise, story-driven scripts with strong pacing and clear structure.

- Strategic Thinking & Message Alignment: You understand how to match message to audience, goal, and platform—especially in performance marketing.

- Cross-Functional Collaboration: You work well with others, give and receive feedback constructively, and communicate clearly across disciplines.

- Creative Agility & Versioning: You're fast without sacrificing quality. You can create multiple variants, iterate quickly, and test new approaches with confidence.

- AI-Assisted Writing Fluency: You're comfortable using AI to accelerate your workflow and improve output, not to replace your voice or judgment.

What success looks like in this role

The most critical part of this role is contributing to campaign success through:

- High script volume delivered on time with minimal revisions

- Scripted assets that drive above-average performance benchmarks

- Seamless cross-functional collaboration and brief alignment

- Fast uptake of feedback and continuous improvement

- Creative experimentation that results in top-performing ads

If you're ready to help shape stories that move capital—and do your best work on a team that's pushing creative boundaries every day—we'd love to meet you.

Founded in 2018 by leading capital markets lawyers, DealMaker has blazed its own trail as the leading online capital-raising platform. As a Series A tech startup, we are well-capitalized, firmly established in our market, and ready to scale. Here's why you should want to join us:

-Competitive compensation with the opportunity to earn equity—get into a growth company on the ground floor

-A diverse & distributed team of doers, innovators, and experts

-Shared employee benefit plan (medical, vision, & dental)

-Strong autonomy with support from leadership

-Annual learning support And more

Equal Employment Opportunity

DealMaker does not discriminate in hiring or terms and conditions of employment because of an individual's race, ancestry, colour, place of origin, religion, gender, gender identity, national origin, citizenship, age, disability, sexual orientation, family status or marital status, or any other protected category recognized by provincial or federal laws.

Please inform us if you require any accommodation, and we will work with you to meet your accessibility needs. For any accessibility-related assistance, requests for information in accessible alternative formats or to report any accessibility problems, please share in your application.