Marketing Strategist

3 days ago

Nashville, Tennessee, United States HOPES of America Full time

Marketing Strategist

  • Full-time, Direct hire
  • Nashville, TN (Hybrid, Mostly remote)

Job & Culture Description:

We're Looking for the Next Ben Lang

Growth Marketing Specialist | Nashville (Hybrid, Mostly Remote)

You might not know Ben Lang's story. Unknown marketer joins Notion early, builds their community from zero to massive, becomes a legend in growth marketing circles.

We're not Notion. We're
The Exiter Club
– a high-level mastermind for entrepreneurs doing $3M+ in revenue. But we need someone with
Ben Lang's mindset
: strategic, hungry, and able to see the whole board, not just the next move.

You'll work directly with our founder. This role could evolve into Head of Marketing as we scale.

The Opportunity

We've built something special: dozens of high-level entrepreneurs paying premium prices for real transformation. Now we're ready to scale to 100+ members – and we need the right marketing mind to get us there.

You'll Own:

  • Driving qualified strategy calls with our founder (your #1 KPI)
  • Orchestrating our entire marketing ecosystem (email, ads, content, funnels, events)
  • Directing a team of specialists while you focus on strategy
  • Launching quarterly
    Circle & Sip
    networking events for Nashville entrepreneurs
  • Building scalable marketing systems that don't rely on the founder's time

Strategy & Analysis (50% of your time):

  • Track where every lead comes from and what actually drives phone calls
  • Analyze why prospects register but don't book calls, then fix it
  • Work with our ad agency weekly to optimize campaigns (you oversee, they execute)
  • Build marketing funnels that turn cold traffic into booked appointments

Coordination & Management (30%):

  • Direct our team: video editors, social manager, email specialist, automation expert
  • Ensure our tech actually works (with our GHL expert who handles the technical stuff)
  • Create monthly content calendars that align everything: podcast, email, social
  • Help our founder carve out time to write his next book and create strategic content

Growth Initiatives (20%):

  • Launch quarterly networking events in Nashville (intimate gatherings for successful entrepreneurs)
  • Get our founder booked on podcasts and speaking stages
  • Test new lead sources: YouTube ads, LinkedIn outreach, strategic partnerships
  • Build our email list beyond the current 3,000 subscribers

Your First 90 Days:

  • Month 1: Understand why we're losing potential clients and create a fix
  • Month 2: Launch your first Nashville networking event
  • Month 3: Generate 15+ qualified phone calls with interested entrepreneurs

You won't be:
posting on social media, cold-calling all day, or building technical systems from scratch.

You're Right for This If:

  • You've got 2-3 years of hands-on experience and real revenue results
  • You think in systems and funnels, not just campaigns
  • You've run paid social and understand the data behind it
  • You're hungry to own something and build it, not just follow orders
  • You live in or near Nashville

You're Wrong for This If:

  • You just want to manage social media
  • You think marketing success is followers and likes
  • You need someone to tell you what to do every day

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