Marketing Operations Lead – CONTRACT Hybrid in Golden Valley, MN

43 minutes ago

Golden Valley, Minnesota, United States 24 Seven Talent Full time

Job Description
Marketing Operations Lead (Freelance)

Our Medical Device client is seeking a Freelance Marketing Operations Lead to help optimize and scale our marketing infrastructure during a period of rapid growth and transformation. This role will partner closely with cross-functional teams to streamline processes, enhance visibility into performance, and ensure marketing activities are executed efficiently and compliantly within a regulated medical device environment.

Engagement Details

  • Employment Type: Freelance / Independent Contractor
  • Location: Remote with periodic onsite work in Golden Valley, MN (as needed)
  • Duration: 3–6 months, with potential for extension
  • Department: Marketing Operations

Responsibilities

  • Develop and refine end-to-end marketing operations workflows across campaign planning, execution, and reporting.
  • Implement standardized intake, scoping, and resourcing processes for marketing requests across channels (digital, field, events, content, and brand).
  • Collaborate with marketing, sales, and IT to evaluate and optimize the marketing technology stack (e.g., CRM, MAP, analytics, project management tools).
  • Establish clear SLAs, RACI frameworks, and governance models to ensure alignment with legal, regulatory, and compliance requirements.
  • Create and maintain scalable documentation, including process maps, operational playbooks, and training materials.
  • Set up performance tracking frameworks, dashboards, and reporting cadences to monitor campaign effectiveness and operational efficiency.
  • Support demand generation and field marketing teams with standardized briefs, calendars, and handoff processes to sales and other stakeholders.
  • Identify operational bottlenecks and propose data-driven improvements that enhance speed-to-market without compromising quality or compliance.
  • Facilitate change management by training marketers and partners on new tools, processes, and best practices.
  • Act as a strategic advisor to marketing leadership on operational priorities, resource allocation, and scalability.

Qualifications

  • 7+ years of experience in marketing operations, revenue operations, or related roles.
  • Proven track record building or significantly improving marketing processes in a high-growth or complex organization.
  • Experience in healthcare, medical devices, pharmaceuticals, or other highly regulated industries strongly preferred.
  • Hands-on familiarity with modern marketing tools (e.g., marketing automation, CRM, workflow/project management, analytics platforms).
  • Strong analytical skills with the ability to interpret data, build dashboards, and translate insights into operational recommendations.
  • Exceptional communication and stakeholder management skills; comfortable navigating cross-functional teams and senior leadership.
  • Demonstrated ability to operate as a strategic, self-directed contractor who can quickly assess needs and deliver structured solutions.
  • Comfort working in ambiguous environments and driving clarity, prioritization, and alignment.

Ideal Candidate Profile

The ideal Freelance Marketing Operations Lead is a systems thinker and hands-on builder who thrives in creating order from complexity. You balance strategic vision with practical execution, and you understand how to design marketing operations that are both scalable and compliant in a regulated industry. You are comfortable influencing without formal authority and

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