Senior, Brand Planning
6 days ago
WHO WE ARE LOOKING FOR
We're seeking a strategic, creative, and collaborative professional to serve as Senior, Brand Planning & Operations, APLA. You excel at partnering with diverse teams, orchestrating marketing processes, and building strong relationships across functions. Your passion for innovation, inclusivity, and Nike's mission will help you thrive as a trusted partner in a fast-paced, global environment.
WHAT YOU WILL WORK ON
In this role, you will be responsible for owning and orchestrating essential tools and processes that power the seasonal marketing offense. You will work closely with your broader APLA Brand Planning and Ops team to ensure operational excellence, drive cross-functional collaboration and enable the brand to deliver against its vision with clarity, discipline and agility.
Key Job Accountabilities:
· Support Seasonal Marketing Processes: Coordinate and maintain the core seasonal marketing process for APLA, ensuring key gates, dates, milestones, and multi-season views are clear and accessible.
· Facilitate Leadership Forums: Organize and manage weekly APLA brand leadership review forums, supporting effective communication and follow-through.
· Partner to Build Tools: Collaborate with cross-functional teams (Planning & Ops, Brand, Digital, Retail, Creative, Media) to develop and refine operational tools and systems that empower brand management teams.
· Streamline Communication: Help facilitate information flow across Geo and Territory brand teams for seamless execution and alignment.
· Enable Strategy Activation: Support the implementation of critical strategies into team ways of working and marketing plans, ensuring teams are set up for success.
WHO YOU WILL WORK WITH
This role will report to the Director of Brand Planning and Ops and will work alongside a team of planning and operations leads across every Sport offense. You will partner closely with the APLA Senior Director of Brand Planning & Ops as well as engage directly with x-functional brand leaders across the APLA geography in driving streamlined marketing processes and tools.
WHAT YOU BRING
· Bachelor's degree in Marketing or related field. Will accept any suitable combination of education, experience and training
· A minimum of 3 years directly relevant work experience in brand marketing, planning, operations, or strategic roles—preferably in a global, matrixed organization
· Experience supporting seasonal marketing workflows, go-to-market planning, and consumer-led brand strategy
· Ability to help build and maintain operational systems, tools, and processes
· Strong project/portfolio management, resource planning, and budget oversight skills
· Excellent communicator and collaborative team player
· Forward-thinking, solutions-oriented, and entrepreneurial mindset
· Proficiency with planning and collaboration tools (e.g., Airtable, Smartsheet, Box, Tableau)
· Passion for sport, culture, and the Nike brand
We offer a number of accommodations to complete our interview process including screen readers, sign language interpreters, accessible and single location for in-person interviews, closed captioning, and other reasonable modifications as needed. If you discover, as you navigate our application process, that you need assistance or an accommodation due to a disability, please complete the Candidate Accommodation Request Form.
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