Marketing & Growth Specialist (Remote)

6 days ago

Chicago, Illinois, United States American Dream Auto Protect Full time $60,000 - $75,000 per year

Overview

We are seeking a creative and data-driven Marketing & Growth Specialist to join our team. This role will own the strategy and execution of multi-channel marketing initiatives to drive customer acquisition, retention, and brand awareness. The ideal candidate is both an analytical thinker and a hands-on creator, with proven experience in copywriting, design, and performance marketing.

Key Responsibilities

  • Content & Copywriting
  • Write compelling ad copy, website content, landing pages, and customer-facing messaging.
  • Develop persuasive storytelling that aligns with brand voice and business objectives.
  • Creative & Design
  • Design marketing assets for digital ads, emails, and social media.
  • Collaborate with internal and external teams to ensure consistent visual branding.
  • Campaign Management
  • Plan, launch, and optimize email campaigns and SMS/text campaigns.
  • Manage A/B testing, list segmentation, and performance reporting.
  • Social Media
  • Assist in overseeing both paid social campaigns (Facebook, Instagram, TikTok, etc.) and organic social growth.
  • Manage scheduling, content calendars, and engagement strategies.
  • Search & SEO
  • Work with external resource to optimize website and landing pages for organic search visibility.

  • Implement keyword strategies, backlinks, and on-page SEO best practices.

  • Performance Marketing

  • Analyze campaign performance, report results, and implement improvements.

Qualifications

  • 3+ years of experience in digital marketing, preferably in a growth-focused role.
  • Familiarity with platforms such as Google Ads, Meta, Mailchimp/Klaviyo, HubSpot, or equivalent.
  • Strong understanding of SEO, SEM, and analytics tools (Google Analytics, Search Console, etc.).
  • Ability to write clear, persuasive copy and create engaging visual content.
  • Data-driven mindset with experience in A/B testing and performance optimization.
  • Strong organizational skills and ability to manage multiple campaigns simultaneously.

What We Offer

  • Competitive salary and performance-based incentives.
  • Opportunity to build and scale campaigns in a high-growth environment.
  • A collaborative team where your creativity and ideas directly impact results.
  • Salary: up to $75,000, depending on experience

Location: Chicago (Remote)

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