associate brand manager
2 days ago
About Us:
Join Hartz, where our love for pets drives everything we do. With over 95 years of commitment to pet care excellence, we are a trusted household name across the United States. Innovation is at the heart of our mission as we continuously strive to provide products that nurture the special bond between pets and their owners, ensuring they experience nothing but Unconditional Love.
As leaders in the pet care industry, we are dedicated to pioneering advancements that enhance the well-being of pets, leading to happier, healthier, and longer lives. Our success is fueled by the passion and dedication of our diverse team members, who bring their unique perspectives and talents to every aspect of our work.
We are committed to cultivating an inclusive and supportive work environment where individuals from all backgrounds and identities are valued and empowered to thrive. At Hartz, your contributions matter, whether collaborating in the office or embracing the flexibility of a hybrid work arrangement. Together, we empower our employees and furry companions to make a meaningful impact within our company and beyond. Join us in shaping the future of pet care and experience the joy of making a difference, one pet at a time.
What We Offer …
- Hybrid Work Schedule: Enjoy flexibility with 3 days in-office and 2 days remote.
- Pet-Friendly Culture: Bring your pet to work and enjoy a casual, inclusive environment.
- Competitive Compensation & Benefits: Receive a generous 401(k) match with immediate vesting.
- Generous Paid Time Off: Enjoy up to 34 paid days off annually, plus additional paid leaves.
- Paid Parental Leave & Insurance: Company-paid parental leave, along with Life & Disability Insurance.
- Comprehensive Health Coverage: Includes Medical, Dental, Vision, Healthcare FSA, and Mental Health Assistance program (EAP).
- Tuition Reimbursement & Career Growth: Access to tuition reimbursement and other learning and development opportunities.
- Employee Perks: Volunteer opportunities, fun employee events, and more
The Role …
We are looking for an enthusiastic and creative Marketing professional, who is eager to enhance their knowledge and skills in Brand Marketing within the pet wellness category. This is an exciting opportunity to join a team that is passionate about making a positive difference in animal care worldwide. You will assist the Brand Management Team in the development and execution of marketing and innovation plans that deliver sales, market share, and profit growth targets for the pet wellness category.
In this role, you will be a key contributor to the daily management of the category, helping to ensure the success of our core product lines. You'll support key functions such as forecasting, new product development, and inventory management. You will also be responsible for developing a deep understanding of the category, consumer, competitor, customer, channel dynamics, and the internal P&L, providing valuable insights to the team. Your work will directly support our mission to provide innovative and effective solutions for pet wellness.
This position is located at our Secaucus, NJ corporate headquarters, and has the flexibility to work a hybrid schedule.
Your Responsibilities …
- Assist in the identification and development of new products, product improvements, packaging improvements, and line extensions – develops 3C/4P analysis and development. Partner with R&D.
- Analyze and summarize results of market research and POS data
- Monitor and analyze sales performance key drivers (POS based and internal shipments) and develop accurate forecasts.
- Develop insightful, clear, and impactful sales presentations to support new products and educate on category trends/consumer understanding.
- Maintain knowledge of key competitive activity, new products, product improvements, and market/channel trends within the category to keep competitive. Maintain basic understanding of overall pet care/market trends shaping the industry.
- Assist in S.K.U. portfolio management for the category and inventory working closely with cross functional team
- Assist in the execution of consumer communication / promotional support, working with Hartz agency of record on 360-degree consumer activation.
- Provide support to cross-functional project team to execute plans and provide direction on day- to-day management of business issues and opportunities.
- Provide support to forecast volume and work through S&OP process in conjunction with Sales, Operations Planning and other parties as appropriate
- Develop P&L's for new items / existing items to evaluate pricing/cost/trade support changes
- Partner closely with Marketing Coordinator in development/approval of packaging design
- Develop materials to execute consumer market research studies
- Help maintain IRI database integrity for the category
Requirements
You'll Need…
- Education and Experience: Bachelor's Degree in Marketing, Business, or a related field with a minimum of 3+ years of Marketing experience, with at least 1 year as an Assistant Brand Manager or equivalent and 2 years in a senior Marketing support role for a CPG company
- Analytical Skills: Working knowledge of IRI (Circana)/Nielsen POS and Panel Data
- Market Analysis Skills: Experience conducting market research and P&L analysis
- Technical Proficiency: Proficient in Microsoft Office Suite programs
- Business Travel: Willingness and ability to travel domestically a few times a year
The anticipated salary range for this role is between $105,000 and $115,000. The specific salary offered will depend on the candidate's qualifications and experience for this position. This role may also be eligible for an annual discretionary incentive award.
If this sounds like a good match and you want to learn more about this exciting role, please get in touch with us today
Hartz is an Equal Opportunity/Affirmative Action employer. All qualified applicants will receive consideration for employment without regard to sex, gender identity, sexual orientation, race, color, religion, national origin, disability, protected veteran status, age or any other characteristic protected by law.
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