Marketing Specialist

Job Title: Marketing Specialist

About Snowpeak AI

Snowpeak AI is redefining how property management teams communicate, operate, and scale. We're building a next-generation conversational AI platform designed specifically for real estate operators - automating the daily back-and-forth that slows teams down.

Our platform acts as an always-on AI assistant for property management operations - handling inquiries, scheduling, maintenance coordination, and data retrieval across systems with natural, human-like precision.

Snowpeak AI combines deep expertise in AI-driven automation and B2B SaaS with a focus on real-world workflows that keep properties running efficiently. We're a small, fast-moving team with a big mission: to modernize an industry still stuck in legacy tools and manual processes.

If you're excited by the idea of shaping how AI transforms everyday business operations and building something from the ground up - you'll fit right in at Snowpeak AI.

About the Role

We're seeking a Marketing Associate who's eager to own digital marketing initiatives, experiment with AI-driven tools, and help bring a new product from 0 to 1. This is a hands-on role ideal for someone who thrives in early-stage environments and can act as a one-person marketing engine.

You'll work closely with company leadership to build Snowpeak AI's voice in the market, generate leads, and scale brand awareness in the property management and real estate tech space.
Please note that role strongly prefers a candidate that is able to work fully on-site based in our Irvine, CA headquarters.

Responsibilities

• Execute digital marketing and outbound lead generation campaigns targeting property management operators.
• Develop and manage social, email, and digital content campaigns to build awareness and drive inbound interest.
• Leverage AI-powered marketing tools to create copy, graphics, and automations.
• Build and maintain marketing collateral, blogs, and social content for brand visibility.
• Collaborate with leadership on positioning, messaging, and marketing strategy.
• Track and report campaign metrics, optimize based on performance insights.
• Experiment with new AI and automation tools to enhance campaign efficiency.
• Manage Snowpeak AI's social presence and community engagement.
• Support PR and outreach efforts to elevate brand visibility.
• Assist with event coordination, campaigns, and other marketing projects as needed.
• Other duties as assigned

Qualifications and Requirements

• Bachelor's degree in Marketing, Communications, or related field.
• 2 - 5+ years of experience in digital marketing or growth marketing (startup experience strongly preferred).
• Proven comfort with AI tools and automation for campaign creation and lead generation.
• Experience running B2B SaaS or tech-focused marketing campaigns.
• Excellent writing, communication, and organizational skills.
• Comfortable working independently in a fast-paced, unstructured environment.
• Hands-on, resourceful, and data-driven - able to learn and adapt quickly.

Bonus Points:

• Prior experience in property management, PropTech, or real estate software marketing.
• Able to work on-site in Irvine, CA (or able to come onsite occasionally).

Compensation

The salary range for this position is $80,000 - $100,000, depending on experience.

Benefits at Snowpeak AI

• Competitive health, vision, and dental benefits (covering 100% premium for employee and all dependent(s))
• 401K (with employer matching)
• Health and wellness reimbursement
• Catered lunches 5x times a week
• Work sponsorship (if applicable)
• Other employee perks

As part of our dedication to the diversity of our workforce, Snowpeak AI is committed to a policy of Equal Employment Opportunity and will not discriminate against an applicant or employee on the basis of race, color, religion, creed, national origin or ancestry, sex, gender, gender identity, gender expression, sexual orientation, age, physical or mental disability, medical condition, marital/domestic partner status, military and veteran status, genetic information or any other legally recognized protected basis under federal, state or local laws, regulations or ordinances.