Marketing Influencer Specialist

About Us

Headquartered in the United States, TP-Link Systems Inc. is a global provider of reliable networking devices and smart home products, consistently ranked as the world's top provider of Wi-Fi devices. The company is committed to delivering innovative products that enhance people's lives through faster, more reliable connectivity. With a commitment to excellence, TP-Link serves customers in over 170 countries and continues to grow its global footprint.

We believe technology changes the world for the better At TP-Link Systems Inc, we are committed to crafting dependable, high-performance products to connect users worldwide with the wonders of technology.

Embracing professionalism, innovation, excellence, and simplicity, we aim to assist our clients in achieving remarkable global performance and enable consumers to enjoy a seamless, effortless lifestyle.

Overview

The Marketing Influencer Specialist will play a key role in developing and executing influencer marketing strategies to promote our client's brand, enhance brand awareness, drive engagement, and achieve marketing objectives. This includes developing relationships with influencers, creating content, analyzing data, managing budgets, and coordinating logistics to ensure smooth execution of campaigns and partnerships.

This includes developing relationships with influencers, creating content, analyzing data, managing budgets, and coordinating logistics to ensure smooth execution of campaigns and partnerships.

If you are a creative and strategic marketing professional with a passion for developing content people love and for building impactful partnerships with influencers, we invite you to join our team. We're looking for someone who pairs creativity with performance: a results-oriented marketer with a strong track record of delivery in influencer marketing, relationship management, and outcome-driven campaigns.

Key Responsibilities

• Conduct research to identify relevant influencers within the brand's niche or industry.
• Collaborate with influencers and agencies to develop compelling creative concepts, campaign ideas, and content deliverables.
• Manage execution of influencer relationships and agency partners, including negotiations, contracts, timelines, and deliverables to ensure smooth campaign execution.
• Manage outreach to influencers and negotiate partnership terms, including compensation and deliverables.
• Manage execution of influencer campaigns, ensuring timelines and objectives are met.
• Monitor influencer-generated content for brand alignment and compliance with guidelines.
• Analyze campaign performance and key metrics (KPIs) to evaluate effectiveness, optimize future initiatives, and drive measurable outcomes.
• Manage execution of influencer relationships and agency partners, including negotiations, contracts, timelines, and deliverables to ensure smooth campaign execution.
• Proactively track industry trends and rising creators to identify new opportunities, refine creative strategy, and improve influencer campaign impact.

Requirements

• Bachelor's degree in Marketing, Communications or a related field, required.
• At least 2 years of experience producing engaging content that drives results and ROI.
• Strong understanding of social media platforms, influencer trends and content creation.
• Creative mindset with the ability to develop engaging and authentic influencer campaigns.
• Excellent negotiation with relationship and time management skills.
• Highly organized and detail-oriented, able to manage multiple campaigns and deadlines effectively.
• Strong communication and collaboration skills for working with influencers, agencies, and internal teams.
• Knowledge of legal and ethical considerations in influencer partnerships.
• Multilingual proficiency for effective communication in a diverse market.
• Proficiency in using social media analytics tools and performance-driven influencer campaigns.

Preferred Qualifications

• Knowledge of content creation and storytelling.
• A curious and creative mindset to develop innovative campaign ideas for influencers.
• Experience in brand building, digital strategy, community management, influencer outreach, content creation and industry trends.

Benefits

Pay Range: $50,000 - $70,000

• Fully paid medical, dental, and vision insurance (partial coverage for dependents)
• Contributions to 401k funds
• 15 days accrued vacation
• 11 paid holidays
• Bi-annual pay increases
• Health and wellness benefits, including free gym membership
• Quarterly team-building events
• Free lunch Friday

At TP-Link Systems Inc., we are continually searching for ambitious individuals who are passionate about their work. We believe that diversity fuels innovation, collaboration, and drives our entrepreneurial spirit. As a global company, we highly value diverse perspectives and are committed to cultivating an environment where all voices are heard, respected, and valued. We are dedicated to providing equal employment opportunities to all employees and applicants, and we prohibit discrimination and harassment of any kind based on race, color, religion, age, sex, national origin, disability status, genetics, protected veteran status, sexual orientation, gender identity or expression, or any other characteristic protected by federal, state, or local laws. Beyond compliance, we strive to create a supportive and growth-oriented workplace for everyone. If you share our passion and connection to this mission, we welcome you to apply and join us in building a vibrant and inclusive team at TP-Link Systems Inc.

Please, no third-party agency inquiries, and we are unable to offer visa sponsorships at this time.