Senior Demand Generation Manager
6 days ago
Envoy builds workspace management technology that makes it simple to run secure, compliant, and connected workplaces across every location. Over 16,000 workplaces and properties around the world rely on Envoy to create great experiences for employees and visitors while meeting safety, security, and compliance needs at scale. From corporate headquarters and labs to manufacturing sites, Envoy powers the places where people work best together.
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About the roleAs a Demand Generation Manager at Envoy, you'll have the chance to make a significant impact in a role that blends creativity, strategy, and execution. This role is perfect for someone eager to own and optimize high-impact marketing channels, turning creative ideas and sharp strategy into a measurable pipeline. It's a hands-on opportunity to design campaigns and programs that resonate with our audience and help businesses build safer, more efficient workplaces.
Ideal candidates thrive in fast-moving, collaborative environments. You'll partner closely with marketing, sales, operations, and product, using a data-driven mindset to test new ways to create and capture demand—and play a meaningful role in Envoy's growth.
This is an onsite position that requires four days a week (Monday-Thursday) in our San Francisco HQ.
You willPlan and execute end-to-end demand gen programs across online and offline channels aligned to business goals.
Manage paid acquisition and continuous testing of audiences, bids, and creative to drive qualified traffic and hand-raisers.
Manage evergreen conversion programs (Demo, Contact Us, Trial), refreshing offers and landing pages to improve downstream conversion.
Explore new channels and programs to create and capture demand, such as webinars and review sites.
Partner with Sales Development to meet lead volume and quality targets.
Build tight feedback loops with marketing, sales, and product to align to quarterly priorities and iterate on messaging and targeting.
Monitor conversion rates and surface insights at each funnel stage by segment, channel, and offer.
Run A/B and multivariate tests across ads, landing pages, and lifecycle emails; document learnings and scale winners.
Oversee the lead lifecycle from capture through sales handoff, ensuring timely nurture, clean ops, and a healthy pipeline.
Manage agencies and contractors with clear briefs, timelines, and budgets, holding partners accountable to outcomes.
Report regularly on campaign performance to senior management, with strategic insights and actionable recommendations.
5-7 years of experience in demand generation or digital marketing, ideally in B2B SaaS.
Experience running a range of demand gen programs, from self-serve to enterprise sales.
Experience partnering with BDRs and sales to coordinate, communicate, and deliver offers and campaigns across the buyer's journey.
Experience managing third-party vendors, including agencies and contractors.
Curiosity and enthusiasm for testing new channels and techniques.
Strong analytical skills and ease in using data to make decisions and optimize performance.
Strong writing and communication skills for clear messaging and cross-functional collaboration.
A growth mindset that thrives in cultures of innovation, collaboration, and continuous improvement.
Bonus: hands-on experience with Salesforce and Marketo.
A high degree of trust in your ideas and execution
An opportunity to partner and collaborate with other talented people
An inclusive community where you feel welcomed and cared for as a person
The ability to make an immediate impact in helping customers create a great workplace experience
Support for your personal and professional growth
If you have any questions related to compensation, please contact Recruiting after you apply.
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By applying for this position, you acknowledge that you have fully read and understand the job requirements and received the Envoy Privacy Notice for applicants, which is linked here. Completing this application requires you to provide personal data, such as your name and contact information, which is mandatory for Envoy to process your application. Envoy is an EEO Employer and does not discriminate on the basis of any characteristic protected by local, state or federal law.
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