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Wound Care Referral Representative

3 days ago


Grand Rapids, Michigan, United States NIVA Health Full time

Wound Care Referral Representative (Facility Focused)

Are you passionate about making a real impact in patient care and building lasting partnerships across the healthcare continuum? Join NIVA Health as a Facility Focused Wound Care Referral Representative and help bring advanced wound care directly to those who need it most

About NIVA Health

At NIVA Health, our mission is to improve patient outcomes, reduce barriers to treatment, and support healthcare partners with reliable, responsive clinical services. We deliver advanced wound care where patients live and receive care, partnering with skilled nursing facilities, assisted living communities, home health agencies, hospitals, and physician practices.

What You'll Do

  • Develop and execute marketing strategies to expand partnerships with SNFs, ALFs, home health agencies, hospitals, and physician offices.
  • Build and nurture long-term relationships with Administrators, Directors of Nursing, Case Managers, and other key decision-makers.
  • Promote NIVA Health's wound care services through onsite presentations, educational programs, and facility events.
  • Serve as the primary marketing and communication liaison between NIVA Health and referral partners.
  • Meet or exceed monthly referral and growth benchmarks, managing your pipeline and tracking performance in CRM systems.
  • Support the onboarding process for new facility partners and ensure smooth transitions from referral to patient care.
  • Maintain accurate documentation and ensure compliance with HIPAA, Medicare, and Medicaid regulations.
  • Collaborate across teams to drive partner satisfaction and continually improve service delivery.

What You Bring

  • Associate or Bachelor's degree in Marketing, Healthcare Administration, Business, or a related field (preferred).
  • 2–3+ years of healthcare sales, facility marketing, or referral development experience.
  • Strong familiarity with SNF and ALF operations, referral workflows, and post-acute environments.
  • Proven success in territory growth and referral generation.
  • Excellent communication, presentation, and relationship-building skills.
  • Ability to independently manage your territory and prioritize daily outreach.
  • Proficiency with CRM software and Microsoft Office applications.
  • Valid driver's license, reliable transportation, and up-to-date auto insurance.
  • Alignment with our core values: Teamwork, Resilience, Open-Mindedness, Ownership, and Positivity.

Benefits

  • Uncapped commission potential — earn $250K+
  • 401(k) with match
  • Medical, dental, vision, and life insurance
  • Paid time off
  • Employee assistance program
  • Travel reimbursement & employee discounts

Job Type: Full-time

Work Environment: Hybrid remote position requiring frequent local travel throughout the assigned territory.

If you're a healthcare marketing professional with a desire to drive positive change and foster meaningful healthcare partnerships, we want to connect with you

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