International Digital Marketing Manager
3 days ago
Domino's Pizza, which began in 1960 as a single store location in Ypsilanti, MI, has had a lot to celebrate lately: we're a reshaped, reenergized brand of honesty, transparency and accountability – not to mention, great food In the rise to becoming a true technology leader, the brand is now consistently one of the top five companies in online transactions and 80% of our sales in the U.S. are taken through digital channels. The brand continues to 'deliver the dream' to local business owners, 90% of which started as delivery drivers and pizza makers in our stores. That's just the tip of the iceberg…or as we might say, one "slice" of the pie If this sounds like a brand you'd like to be a part of, consider joining our team
Job DescriptionLocation: Ann Arbor, MI (Candidates MUST reside in the Ann Arbor area or be willing to relocate).
Hybrid Environment: Role will be onsite Tuesday-Thursday with Monday and Friday being days that can be work from anywhere. REMOTE or travel in as needed is not available for this role.
Salary: k USD plus a 15% annual bonus (based on company performance)
Direct Reports: There are no direct reports at this time.
The Domino's Pizza Marketing team in Ann Arbor, MI is seeking an International Marketing Manager that will be responsible for overseeing development, implementation, and optimization of tools as it relates to our performance on 3P delivery sites.
This is a great opportunity for someone that has direct experience working with Third Party Aggregators for a Quick Service Restaurant (QSR) or directly for a 3P aggregator (DoorDash, UberEats, etc.).
Job Responsibilities.
(60%) Lead development of tools
- Tools Selection and Implementation:
- Evaluate and select tools, partners and platforms that best meet the needs of the business goals, market trends and Master Franchisees.
- Lead the creation of tools and provide training and support to end users to maximize utilization and adoption.
- Performance Monitoring and Optimizations:
- Establish key performance indicators (KPIs) to measure the effectiveness and impact of tools on business outcomes as it relates to 3P aggregators
- Monitor and analyze data to identify areas for improvement and optimization
- Collaborate with stakeholders to implement enhancements and updates to tools as needed
- Vendor Management:
- Manage relationships with vendors and service providers, ensuring alignment with contractual agreements
- Stay informed about vendor roadmaps, updates, and new features to leverage opportunities for innovation and improvement
- Working with the DPI (Domino's Pizza International) marketing/digital team at the WRC (World Resource Center) and field offices to create tools for the DPI team to leverage as they consult with master franchisees.
- Identify new areas of opportunity that need to be shared in a proactive way
- Develop necessary content while optimizing and updating all existing content in a regular basis.
- Lead the development of global contracts among agencies, vendors and/or publishers
- Manage relationships with external agencies and vendors to optimize partnerships ensuring alignment with strategic objectives and performance
(30%) Lead the development of best practice sharing
- Establish process for information sharing as well as standardize the communication of information to ensure consistency across DPI marketing.
- Identify needs, gaps and opportunities across DPI marketing team (including digital). Drive end-to-end process design and management to ensure people, process and solution decisions are fully aligned; coordinate and influence to bring together the appropriate parties and decision makers to uphold tool creation process.
(10%) Coordinate DPI Digital meetings and summits
- Coordinate the following meetings from an administrative and content standpoint.
- Bachelor's degree in Business, Marketing or other related field, or equivalent experience, MBA preferred
- Previous QSR marketing experience is required or experience working directly for a 3P aggregator
- 5-7 years of demonstrated experience leading digital paid media strategies and best practices and marketing consulting experience with Third Part Aggregators
- Knowledge of emerging digital trends and technologies driving consumer behaviors and expectations
- Strategic thinker with a creative mindset and a passion for driving innovation and continuous improvement in paid media strategies
- A collaborative and innovative spirit with a strong desire and motivation to continually learn and improve
- Self-motivated and high degree of organization and bias towards action
Benefits:
- Paid Holidays and Vacation
- Medical, Dental & Vision benefits that start on the first day of employment
- No-cost mental health support for employee and dependents
- Childcare tuition discounts
- No-cost fitness, nutrition, and wellness programs
- Fertility benefits
- Adoption assistance
- 401k matching contributions
- 15% off the purchase price of stock
- Company bonus
All your information will be kept confidential according to EEO guidelines.
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