Partnership Development Manager
1 week ago
About CEQUENS
CEQUENS is a leading global communications platform as a service (CPaaS) provider that simplifies customer engagement for businesses through its innovative, reliable, and secure communication solutions. Established in 2011, CEQUENS offers a comprehensive suite of APIs, including SMS, WhatsApp for Business, Voice, Push Notifications, and more, enabling seamless and personalized interactions across multiple channels. Our partner network covers MEA region with international access to messaging hubs worldwide and our clients include major banks, credit cards, digital payments, OTT applications, government authorities, health and education, and other industry verticals.
Job Summary
The Partner Development Manager is responsible for acquiring, onboarding, and managing strategic partnerships that support business growth. This role involves identifying potential partners, System Integrators, Independent Service Providers ( ISV ) and Global Technology Platforms; fostering relationships, ensuring successful onboarding, and aligning partner activities with internal teams to drive mutual success.
Main Areas of Responsibility:
Partner Acquisition:
- Identify and target potential ISV's and Global System partners through research, outbound prospecting, and managing inbound leads
- Build relationships through in-depth discussions to assess fit and present the partner program
- Coordinate technical vetting, manage contracting, and organize top-level meetings for partner alignment.
Partner Onboarding
- Lead and coordinate onboarding sessions, covering orientation, sales, marketing and customer success enablement
- Activate partner profiles, provide access rights, and guide partners through success tools
- Ensure regular communication and engage partners in company events and updates
Partner Management
- Collaborate on business and marketing planning, account mapping, and lead generation with partners
- Regularly review sales pipelines and coordinate training to enhance partner capabilities
- Work closely with customer success to address partner needs and maintain satisfaction
Internal Alignment
- Facilitate alignment between partners and sales teams, managing lead handoff and ensuring smooth collaboration
- Handle escalations from partners, resolving technical and commercial issues promptly
Train sales teams on effective partnership engagement and protocols
Operational Tasks
- Accurate tracking of leads and opportunities from Partners
- Organize regular calls to maintain alignment between partners and internal teams
Education:
- Bachelor's degree in Business Administration, Marketing, or a related field
- MBA is a plus
Experience:
- 5+ years of experience in partner development with ISV's and Global System partners , business development, or a related role within the CPaaS or SaaS business
- Proven track record in managing strategic partnerships with ISV's / Global System partners and driving business growth
Skills:
- Strong negotiation and relationship management skills
- Excellent communication skills, both verbal and written
- Ability to analyze market trends and adapt strategies accordingly
- Experience in working with cross-functional teams and managing complex projects
- Proficiency in CRM software and Microsoft Office Suite
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