Growth Marketing Manager

2 weeks ago

San Francisco, California, United States Hex Full time

About Hex

Hex is changing the way people work with data. Our platform makes analytics workflows more powerful, collaborative, and shareable. Hex solves key pain points with today's data and analytics tooling, and is loved by thousands of users all over the world for the beautiful UI, new superpowers, and boundless flexibility.

We are a tight-knit crew of engineers, designers, and data aficionados. Our roadmap is full of big ideas and little details, and we would love your help bringing them to life. Hex has raised over $100m from great VCs and angels, giving us many years of runway and the ability to pay competitive salaries, offer great benefits, and provide meaningful equity.

Watch a demo of Hex on our homepage, read more on our blog, or check out our handbook for a better sense of what it's like to work here.

About the role

The marketing team at Hex helps more people discover, fall in love with, and get lasting value from our product. We work across the entire funnel — from awareness and acquisition through activation, retention, and expansion — experimenting constantly to make Hex easier to find, understand, and adopt. We collaborate closely with Product, Design, Data, and Revenue teams to build thoughtful, scalable systems that accelerate growth while always keeping users at the center of what we do.

We're looking for a growth-minded marketer with deep expertise in web strategy, CRO, and SEO to help shape how new users find and engage with Hex. This person should be a taste-maker in the world of web with a natural curiosity for the new and novel as well as an eye for what great looks like.

This role will essentially product manage our website and lead our efforts to grow organic traffic, improve conversion experiences, and tell the Hex story across our web surfaces. You'll own the strategy and execution for web experimentation, SEO, and AEO end-to-end — from keyword strategy and content architecture to measurement and iteration. You'll work closely with our cross-functional partners to design and test new experiences that drive measurable impact on awareness, acquisition, and activation.

What you will do

  • Partner with Product, Design, Product Marketing and Engineering to craft a vision for the website and improve the web journey, from first visit through sign-up and activation.
  • Lead technical SEO and AEO strategy and execution — including keyword research, site audits, schema, internal linking, and content roadmap development to drive measurable results to self-serve and sales-assist motions.
  • Use data and experimentation to uncover insights that inform our content and acquisition strategies.
  • Stay up-to-date on website, SEO and AEO trends, AI workflows, and emerging tools that can help us scale thoughtfully.

What we're looking for

  • 5+ years in growth or marketing roles, with hands-on experience leading website, SEO and CRO initiatives.
  • Proficiency with analytics and experimentation tools (e.g., GA4, Search Console).
  • Strong analytical and problem-solving skills — comfortable building funnel models, running experiments, and turning data into action.
  • Curious, creative, and excited to test, learn, and iterate in a fast-moving environment.
  • Experience collaborating with cross-functional partners across product, engineering, design, and data.

Nice to have

  • Experience in B2B SaaS or analytics products.
  • Familiarity with AI workflows and programmatic content approaches.
  • Comfort managing CMS operations and ensuring high-quality, SEO-friendly content experiences.

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