Marketing Automation Manager

2 weeks ago

Mountain View, California, United States Moveworks Full time

Location: This role will have you In office 2-3x days a week. Must be based near one of our offices, preferably at our Mountain View headquarters or in Austin, TX. 

As a Marketing Automation Manager at Moveworks, you will play a critical role in our next phase of growth by managing the infrastructure to scale our marketing data, technologies & processes.

This role is a unique opportunity to work with the latest marketing technologies — at a multibillion-dollar AI company in hyper-growth. The right candidate is a deeply curious and data-driven marketer who enjoys building world-class campaigns through cross-functional collaboration. To succeed, you'll need experience building processes, programs, workflows and campaigns, specifically across an enterprise SaaS marketing tech stack. 

This is an individual contributor role with a major impact on our Marketing Operations Team; it reports to the Head of Marketing Operations.

What will you do?
  • Own the Moveworks marketing technology infrastructure that supports our marketing engine
  • Manage data collection, hygiene & lifecycle processes across the marketing technology stack; implementing automations to upkeep end to end data integrity, comply with compliance regulations, and ensure accurate analytics reporting
  • Architect workflows to support campaign operations and analytics needs; maintaining native & custom integrations to enable audience segmentations, channel activations, and accurate reporting
  • Implement proactive measures to identify data & process issues, working cross functionally to implement timely resolutions 
  • Partner with stakeholders to identify areas of improvement for process efficiency and campaign effectiveness, while implementing best practices through education and enablement
What do you bring to the table?
  • 4+ years of experience in enterprise B2B marketing.
  • 3+ years of experience as an administrator or technical user of enterprise marketing automation tools, such as Marketo, Hubspot, Eloqua, Iterable, Salesforce Marketing Cloud/Pardot, etc.
  • 2+ years of experience handling marketing data and partnering with Analytics/BI teams to deliver accurate reporting (SQL & Python experience a plus)
  • 2+ years of experience developing & integrating custom data structures for marketing channel activations (Apache/Velocity, API, JSON & Ruby experience a plus)
  • Experience with CRM administration a plus (SFDC custom objects, apex, flows, etc.)
  • Experience with integration platforms a plus (Boomi, Mulesoft, Make, Workato, etc.)
  • A passion for fast-paced environments that focuses on transparency, collaboration, rapid iteration, and continual improvement.
  • A deep sense of curiosity and a desire to get your hands dirty to meet ambitious goals.

Base Compensation Range: $110,000-$145,000 (for Bay Area Candidates)

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