Sales Director

About TripleLift

We're TripleLift, an advertising platform on a mission to elevate digital advertising through beautiful creative, quality publishers, actionable data and smart targeting. Through over 1 trillion monthly ad transactions, we help publishers and platforms monetize their businesses. Our technology is where the world's leading brands find audiences across online video, connected television, display and native ads. Brand and enterprise customers choose us because of our innovative solutions, premium formats, and supportive experts dedicated to maximizing their performance.

As part of the Vista Equity Partners portfolio, we are NMSDC certified, qualify for diverse spending goals and are committed to economic inclusion. Find out how TripleLift raises up the programmatic ecosystem at

The Role

The Sales Director is a hunter-minded demand seller responsible for building success by identifying, qualifying and selling prospects on the value of TripleLift. This role is part of the Independent Agencies sales team and will be tasked with growing revenue and demand across a targeted list of independent agencies, including key eCommerce and Retail Media-focused companies. The ideal candidate will be located in the New York metropolitan areas. We will consider remote candidates based on an individual's experience and qualifications.  

This seasoned seller will be responsible for supporting new and existing business across their account list, creating an actionable plan of execution for account prioritization, and selling TripleLift's full suite of programmatic and managed service solutions. As TripleLift brings its retail media solution to market in 2024, the candidate will own the growth and development of this product offering among eCommerce agencies in the territory. The best candidate brings relationships with her or him to the table, and they are comfortable presenting at both a tactical and strategic level; all the while evangelizing, educating and influencing agency key decision makers.

This position operates on a set of core principles that guide our work:

• Deliver Results/Win as a Team: You are highly goal-oriented and focused on exceeding key performance indicators. Your ability to consistently meet and exceed your targets will be critical to your success and the growth of our business.
• Embrace and Drive Change: We encourage bold, innovative ideas. We want you to identify new opportunities, challenge the status quo, and help shape the future of our agency partnerships.
• Own Your Piece, Know the Puzzle: You will take full ownership of your accounts and responsibilities. This means being proactive in solving problems, being accountable for your outcomes, and acting as a true owner of your business.
• Raise the Bar: We believe in setting a high bar for ourselves and our work. You will bring a meticulous approach to client interactions, internal processes, and data management, ensuring all aspects of your role are executed with precision.

Responsibilities:

• Lead Generation & Pipeline Management: Actively prospect and build a robust pipeline of new business opportunities with a focus on IPG agency and client accounts.
• Strategic Partnerships: Cultivate and expand relationships with key decision-makers at agencies, trading desks, DSPs, and advertisers. Understand their needs and strategically position our full suite of programmatic offerings (Native, CTV, Retail Media, OLV, and Data solutions).
• Operational Excellence: Maintain accurate and up-to-date client information, activities, and pipeline in Salesforce to ensure a clear overview of your business.
• Revenue Growth: Meet or exceed quarterly and annual revenue goals according to your sales plan.
• Market Insights: Stay informed on industry trends and competitor activities to identify new opportunities and inform our business strategy.
• Utilize a solution-selling philosophy by listening to key business requirements, and selling through TL's solutions that meet the client's needs.
• Assess potential business deals, through RFP responses and pursue proactive opportunities via strategic partnerships
• Network at industry-relevant functions to increase TripleLift's visibility and connect with new clients.
• Effectively forecast monthly, quarterly, and annual sales
• Provide weekly updates to leadership on sales, leads, and the status of prospective projects

 Qualifications:

• Solid understanding of the programmatic landscape with a major focus on Retail Media and CTV
• Motivated team player who consistently strives to exceed goals and push revenue expectations
• Ability to creatively package TripleLift solutions through an enterprise sell, capitalizing on a challenger and value-selling approach
• Strong network of contacts within Independent Agencies, DSPs, and 3p partners
• Strong analytical skills and understanding of customers' needs
• Comfortable taking ownership of projects and showcasing key accomplishments
• Strives for continued learning opportunities to build upon craft
• Excellent communication and interpersonal skills
• Excellent organizational skills and attention to detail
• Ability to work individually and collaboratively
• Ability to work under pressure and multitask in a fast-paced start-up environment
• Ability to accept feedback and constructive critique positively
• Extremely strong and demonstrable work ethic

 Education Requirement:

• Bachelor's Degree

Experience Requirement:

• 5-7 years in digital, media or ad tech sales while carrying a sales quota
• Experience selling at least one or more of the following: Retail Media, CTV, and/or Audience/Data Solutions

US Jobs: The below range represents the potential on target earnings for this role. Actual compensation will vary depending on factors including, but not limited to, experience and performance. This range includes both base and potential variable compensation and is not guaranteed. 

The range listed is just one component of TripleLift's total compensation package for employees. Other rewards may include an open Paid Time Off policy, and many region-specific benefits.

Pay is based on various non-discriminatory factors including but not limited to experience, education, and skills.

• Medical, Dental & Vision Plans
• Flexible PTO
• 401k w/ employer match

*Full-time employees are eligible for comprehensive benefits (subject to the terms of applicable plans/policies/agreements, which will be made available to you after commencing employment).

Life at TripleLift

At TripleLift, we're a team of great people who like who they work with and want to make everyone around them better. This means being positive, collaborative, and compassionate. We hustle harder than the competition and are continuously innovating.

Learn more about TripleLift and our culture by visiting our LinkedIn Life page.

Establishing People, Culture and Community Initiatives

At TripleLift, we are committed to building a culture where people feel connected, supported, and empowered to do their best work. We invest in our people and foster a workplace that encourages curiosity, celebrates shared values, and promotes meaningful connections across teams and communities. We want to ensure the best talent of every background, viewpoint, and experience has an opportunity to be hired, belong, and develop at TripleLift. Through our People, Culture, and Community initiatives, we aim to create an environment where everyone can thrive and feel a true sense of belonging.

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TripleLift does not accept unsolicited resumes from any type of recruitment search firm. Any resume submitted in the absence of a signed agreement will become the property of TripleLift and no fee shall be due.