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Digital Marketing Specialist

4 hours ago

Rutherford, New Jersey, United States Grand SK CORP Full time

Under the supervision of the Marketing Manager, the Digital Marketing Specialist will support the implementation of digital marketing initiatives to increase brand visibility and online engagement; Assist in implementing digital marketing campaigns across platforms such as Google Ads, Facebook/Instagram, and email, following direction from senior team members; Help monitor campaign performance and gather basic analytics using tools like Google Analytics, Meta Business Suite, and Shopify; Plan monthly social media campaigns and content creation and manage scheduling and publishing across platforms; Assist in creating and sending email marketing campaigns, helping with list segmentation, basic design setup, and performance tracking; Upload and update product content, images, and promotional banners on the website or e-commerce platforms under guidance; Conduct research on current digital marketing trends, competitor activity, and emerging platforms to help inform the marketing strategy; Monitor social media channels for comments and messages, helping to respond to customer inquiries or flagging them to the appropriate team member; Provide general administrative support to the marketing team, such as maintaining content calendars, organizing digital assets, and preparing campaign recaps. Salary $61,797/yr.

If interested, resume to: HR Manager, Grand SK Corp. 33 Whelan Road, East Rutherford, NJ 07073.