Brand Manager

14 hours ago

Miami, Florida, United States BABOR BEAUTY GROUP - Americas Full time

EXPERT SKINCARE. MADE IN GERMANY.

BABOR has been setting standards in medical skin care since 1956. Sustainable. Professional. BABOR develops highly effective, individual solutions to meet the needs of every skin type. Confirmed by dermatological experts around the world. BABOR is an internationally leading brand of professional cosmetics that is still a family-run business to this day. The company is now headed by the third generation of the owner family. In order to meet the highest demands of its customers, BABOR relies on more than 60 years of skincare expertise made in Germany: all research, development and production activities take place exclusively at the company headquarters in Aachen. Therefore, every product from the idea to the finished jar represents a promise of quality and stands for science, precision and effect. Protecting the environment is part of BABOR's sustainability philosophy. This is not tied to a specific project, but is an ever-present part of our daily work – from the procurement of raw materials to the finished product. An interdisciplinary sustainability team continuously scrutinizes processes and develops solutions for even more sustainable work. Our focus is on "green production".

The Brand Manager will serves the US, Canada, and Latin American markets (the Americas) and will report to the SVP of Marketing.

Essential Duties and Responsibilities (but not limited to):

  • Lead marketing activities for your specific product ranges in the region
  • Plan the marketing calendar of products; closely collaborating the Social Media and D2C teams
  • Lead the marketing budget incl. media management (Paid, Owned, Earned)
  • Develop trade marketing activities in (E)-Retail and B2B (SPA) business
  • Adapt global strategy and launch plans to the Americas with special consideration of local needs
  • Collaborate with internal producers and external agencies on local asset management & content production
  • Review current marketing campaigns for weaknesses and developing solutions within budget constraints
  • Analyze the effectiveness of promotions to determine what drives sales

Base Qualifications

  • 3 years related experience.
  • Self-starter with the ability to work on multiple projects with multiple deadlines and prioritize projects effectively.
  • Strong relationship management, interpersonal skills and resourcefulness including an ability to operate successfully with limited budgets and people resources.
  • Strong presentation skills and written/oral communications.
  • Strong analytical skills combined with a high level of creativity.
  • Highly detail-oriented with strong organizational and follow-up skills.
  • Marketing experience within beauty industry a plus.
  • Must have the potential and desire to assume increased responsibility.
  • Available to travel for relevant company meetings, presentations and agency briefings.
  • Based in the South Miami Area
  • Beauty & cosmetics sales: 1 year (Preferred)
  • Marketing: 3 years (Required)

Job Type: Full-time

Pay: From $70,000.00 per year

Benefits:

  • 401(k)
  • Dental insurance
  • Employee discount
  • Flexible spending account
  • Health insurance
  • Life insurance
  • Paid time off
  • Referral program
  • Vision insurance

Education:

  • Bachelor's (Required)

Experience:

  • Beauty & cosmetics sales: 1 year (Preferred)
  • Marketing: 3 years (Required)

Language:

  • English (Required)

Work Location: Hybrid remote in Aventura, FL 33180

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