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Senior Manager, Commercial Asset Development

2 weeks ago

Los Angeles, California, United States Legends Global Full time

POSITION: Sr Manager, Commercial Asset Development

DEPARTMENT: Legends Global Partnerships

FLSA STATUS: Salaried/Exempt

LEGENDS GLOBAL
Legends Global is the premier partner to the world's greatest live events, venues, and brands. We deliver a fully integrated solution of premium services that keeps our partners front and center through our white-label approach. Our network of 450 venues worldwide, hosting 20,000 events and entertaining 165 million guests each year, is powered by our depth of expertise and level of execution across every component feasibility & consulting, owner's representation, sales, partnerships, hospitality, merchandise, venue management, and content & booking of world-class live events and venues.

The Legends Global culture is one of respect, ambitious thinking, collaboration, and bold action. We are committed to building an inclusive workplace where everyone can be authentic, make an impact, and grow their career. Winning is an everyday thing at Legends Global. We have the best team members who understand every win is earned when we come together as one unified team. Sounds like a winning formula for you.
Join us
USOPP
U.S. Olympic and Paralympic Properties ("USOPP") the commercial joint venture between LA28 and Team USA, is seeking an experienced
Senior Manager, Commercial Asset Development
to support the packaging, pricing, and go-to-market strategy for new sponsorship marketing programs for Global and Domestic Partners.

The Senior Manager will play a critical role in driving economic impact for both the LA 2028 Olympic & Paralympic Games and Team USA. They will guide the strategic development of innovative commercial programs that serve Partners' brand and business goals, as well as help LA28 and Team USA reach their highest potential. As a member of a fully-integrated team across USOPP, LA28, USOPC, and Legends Global organizations, the Senior Manager will work cross-functionally with relevant stakeholders to identify and project manage opportunities for Partner integration and activation.

This person will also work in close collaboration with the IOC, IPC, and NBC to ensure alignment on partnership strategy and value delivery, and will make key decisions regarding all aspects of program commercialization.

Essential Dutes And Responsibilities

  • Lead workstreams with assigned LA28 Functional Areas to identify, package, and price budgeted programs for commercialization via partner upsells, use of committed activation funds, and new business
  • Assess economic potential of net-new assets/programs for select sales prospects
  • Collaborate on asset strategy, packaging, and delivery planning with USOPC Commercial Asset Development counterparts (to be hired), NBC, and NGBs (as needed) through regular calls
  • Coordinate with IOC/IPC on program rights & benefits and communication plans
  • Develop customized proposals and supporting sell-in conversations and follow-ups with partners/prospects
  • Oversee standard rights & benefits matrices and track inventory

  • Maintain standard Commercial Partner right & benefits matrices, as well as:

  • Torch Relay Partner rights & benefits

  • Venue Naming Rights Partner rights & benefits
  • Sole Supplier rights & benefits

  • Run sponsorship category and prospect analyses, as needed

  • Customized sales proposal support, as needed

  • Upsells
  • Communicate status updates to internal and executive stakeholders
  • Other duties, as assigned

Qualifications
To perform this job successfully, an individual must be able to perform each essential duty with energy and enthusiasm. The requirements listed below are representative of the knowledge,

skill, and/or ability required. Reasonable accommodation may be made to enable individuals with disabilities to perform the essential functions.

  • Strong cross-functional skills, with an ability to manage multiple internal/external stakeholders with varying business needs and priorities
  • Hands-on experience developing customized sales materials
  • Experience working in a fast-paced, entrepreneurial environment preferred
  • Business operations, P&L management, and program execution skills a plus
  • Direct experience in Olympic and Paralympic Movement a plus
  • Excellent written and verbal communication skills
  • Team player with a can-do attitude
  • Based in (or willing to relocate to) Los Angeles, CA

Education And/Or Experience

  • 7+ years in sports sponsorship activation, strategy, and/or program development (property, agency, or brand)
  • Thorough understanding of sponsorship value-drivers and brand KPI's (direct success measurement and reporting experience preferred)

Compensation
Competitive salary range of $120,000 - $125,000 plus bonus opportunities and a generous benefits package that includes medical, dental, vision, life and disability insurance, paid vacation, and 401k plan.

WORKING CONDITIONS
Location: On Site
(USOPP - Los Angeles, CA)

PHYSICAL DEMANDS
The physical demands described here are representative of those that must be met by an employee to successfully perform the essential functions of this job. Reasonable accommodation may be made to enable individuals with disabilities to perform the essential functions.

NOTE:
The essential responsibilities of this position are described below the above headings. They may be subject to change at any time due to reasonable accommodation or other reasons. Also, this document in no way states or implies that these are the only duties to be performed by the employee occupying this position.

Legends Global is an Equal Opportunity/Affirmative Action employer, and encourages Women, Minorities, Individuals with Disabilities, and protected Veterans to apply. VEVRAA Federal Contractor.