Product Content Marketing Specialist

6 days ago

Greenville, South Carolina, United States Find Great People | FGP Full time

We're looking for a detail-driven
Product Content Marketing Specialist
to help bring consumer products to market across ecommerce and retail channels. This full-time, onsite role (with one optional remote day per week) supports the launch of a high volume of new products in a fast-moving environment. You'll play a critical role in writing and organizing content, supporting go-to-market execution, and managing the marketing side of product launches from planning through post-launch.

Description:

This role works closely with cross-functional teams to create and manage product marketing content across ecommerce platforms like Amazon and retail marketing channels. Key responsibilities include:

  • Writing and managing A+ / enhanced content for ecommerce listings
  • Planning and directing product photography and videography needs
  • Developing web copy, product descriptions, and retail packaging text
  • Coordinating with internal teams (product, creative, operations) and external partners (vendors, agencies)
  • Supporting go-to-market plans including social media calendars, point-of-purchase materials, and trade show assets
  • Using project management tools (like Asana) to manage timelines, content workflows, and cross-functional tasks
  • Assisting with ecommerce uploads and working with internal teams to ensure listings are accurate and optimized
  • Providing support on media and retail events, from content to logistics

Qualifications:

  • 2–4 years of marketing experience, ideally in consumer products or ecommerce
  • Proven ability to write clear, compelling product content (especially for Amazon or similar platforms)
  • Experience developing A+ or enhanced content pages
  • Comfortable managing multiple product launches and content timelines
  • Strong organization and communication skills
  • Familiarity with content planning tools and project management platforms (e.g., Asana)
  • Understanding of ecommerce ecosystems and how content impacts conversion
  • Experience coordinating creative assets (photography, video, packaging) a plus
  • Bachelor's degree in Marketing, Communications, or related field preferred

Benefits & Compensation:

  • $60,000-68,000
  • Optional remote day
  • Matching 401k
  • Medical, Dental, Vision
  • PTO & Vacation

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