Marketing Strategist

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Job details

This Jobot Job is hosted by Dan Dungy

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Salary $80,000 - $85,000 per year

A Bit About Us
Construction services company

*Why join us?*
Great culture, great opportunity for career growth

Job Details
Job Details

We are currently seeking an experienced and dynamic Marketing Strategist to join our team. You will play a critical role in driving our business growth by developing and executing marketing strategies for our construction industry clients. The ideal candidate will be a creative and analytical problem solver, with a proven track record in driving marketing strategy, campaign execution, and lead generation. This is an exciting opportunity to make a significant impact in a fast-paced, growing industry.

Responsibilities

• Develop and implement comprehensive marketing strategies to enhance our brand's presence in the construction industry.
• Utilize HubSpot, Google Analytics, and other digital tools to analyze and report on campaign performance, customer behavior, and market trends.
• Optimize our website and social media profiles for SEO to increase visibility and generate leads.
• Plan and execute effective digital media campaigns, including Google Ads and social media advertising.
• Create engaging content for various platforms to attract and retain customers.
• Develop and manage lead generation strategies to drive business growth.
• Conduct A/B testing to optimize marketing campaigns and improve ROI.
• Collaborate with cross-functional teams to align marketing strategies with business objectives.
• Monitor and analyze competitors' marketing activities and provide recommendations for improvement.
• Stay up-to-date with the latest marketing trends and best practices in the construction industry.

Qualifications

• Bachelor's degree in Marketing, Business, or a related field.
• A minimum of 5 years of experience in marketing strategy, preferably in the construction industry.
• Proven experience with HubSpot, Google Analytics, SEO, Google Ads, and other digital marketing tools.
• Strong understanding of brand strategy, digital media, content creation, and lead generation.
• Exceptional analytical skills with the ability to interpret complex data and translate it into actionable strategies.
• Excellent communication and presentation skills, with the ability to influence and engage stakeholders at all levels.
• Innovative and creative thinker, with a track record of translating strategic thinking into action plans and output.
• Proficiency in social media platforms and best practices for marketing.
• Ability to thrive in a fast-paced, deadline-driven environment.
• Strong project management skills with the ability to manage multiple projects simultaneously.
• Proven ability to work collaboratively in a team environment and collaborate on marketing strategy.

Interested in hearing more? Easy Apply now by clicking the "Easy Apply" button.

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