Senior Analyst

Senior Analyst – Sales Strategy & Operations.
Location – LA / NYC (Hybrid)
Data-Driven Research and Insights
MarketCast combines the power of research, technology, and data science to help marketers and researchers maximize their advertising impact and unlock brand Fandom.

Our data and insights guide critical marketing decisions, helping brands determine which fandom audiences to prioritize and product benefits to communicate, in addition to developing, launching, and measuring brand and advertising campaigns across media platforms. Today our clients represent the biggest names in entertainment, tech, consumer brands, and sports and video games, and our impact touches the lives of billions of people around the globe.

Position Overview
We are seeking a Sr. Analyst Sales Strategy & Operations to join our Sales Operations team. This role will act as an extension of the Head of Sales Operations in designing and executing sales improvement programs, while reviewing and optimizing the sales operating model, sales capacity model, and Go-to-Market strategy.

This individual will lead data analysis and KPI reporting for strategic initiatives, ensuring delivery of standard dashboards and executive reporting to evaluate performance across all dimensions. The ideal candidate is a strategic thinker with strong analytical skills and exceptional communication abilities, comfortable working across functions to drive sales productivity and operational excellence.

#FandomIsOurJam
We're Looking For
Sales Strategy and Operations Leadership

• Act as an extension of the Head of Sales Operations to design and execute sales improvement programs, optimizing sales operating models and Go-to-Market strategy
• Lead data analysis and KPI reporting for Sales Ops strategic initiatives, including pipeline management, sales forecasting, segmentation, and sales-coverage design

Reporting and Analytics

• Develop and maintain standard sales reporting packages aligned to global sales management systems, in partnership with Sales Operations leadership and the Chief Revenue Officer
• Deliver standard dashboards and executive reporting to provide real-time data evaluating performance relative to targets and prior year across geographies, industries, and products
• Work with finance to develop and maintain predictive analytics functionality, producing dependable and accurate sales forecasts
• Provide action-ready insights to commercial team members through routine and ad hoc analysis

Cross-Functional Partnership

• Partner with Commercial, Marketing, and Business Intelligence teams to establish a 'single pane of glass' view into commercial team performance and lead flow journey (MQL-SQL-SAL-Close) with drilldowns by BDR, region, industry vertical, and product
• Support Business as Usual (BAU) and ad hoc analyses, reporting, and presentations for Sales Leadership, including weekly C-Suite meetings
• Partner with Business Intelligence, Finance, Product, and Marketing teams to track, report, and manage key performance indicators
• Support Sales Enablement initiatives aimed at increasing front-line sales team productivity, including virtual selling skills, sales collateral, presentation templates, and pricing tools

It'll Be Helpful If You Have

• Bachelor's degree in an analytical field such as Economics, Statistics, or Finance
• 3-5 years of experience in a top-tier revenue enhancement practice or commercial analytics and operations support role within a corporate environment.
• Strong analytical problem-solving skills with high attention to detail
• Strategic mindset and exceptional communication skills
• Dependable and results-oriented with the ability to dive into details while articulating overarching themes and strategies across different audiences
• High level of proficiency with analytical and presentation tools (e.g., Microsoft Excel, PowerPoint); bonus points for familiarity with programming/scripting languages (e.g., SQL, Python), CRM systems (e.g., HubSpot), and visualization tools (e.g., Tableau)
• Understanding the sales process in professional services is highly valued.

Benefits And Perks

• Medical, Dental, Vision
• 401(k) Company Match
• Freedom Leave
• Health & Wellness Events & Benefits
• Professional & Personal Growth & Learning Opportunities
• And, more

Our Purpose
Fandom connects people with shared passions and builds communities around them. It offers them space to express their joy and love, whether that's for superheroes, sports teams, or even small batch whiskeys. At MarketCast, we believe in the power of fandom. It's as important for brands as it is for action heroes and we do fandom research, data science and analytics better than anyone on the planet. This obsessive focus on fans helps the world's top creators, media platforms, and sports leagues transform followers into fanatics and investments into impact.

Our Core Values
Curiosity Makes Us Tick
Our love of learning manifests in everything we do - from the surveys we field and the datasets we analyze to the technology we develop. Where others pause, we push forward, uncovering hidden meaning and answers. Always learning, always looking for more.

We Celebrate Wins
Whether its wowing clients with research or solving everyday challenges, we pause to honor great work and everyone who plays a role in it. We acknowledge and recognize great work and hustle that helps deliver the very best outcomes.

Trust is Always Trending
Trust means everything to us. It's lending a hand when deadlines loom, always delivering on the promises we make, and calling out behavior that harms our culture. And our client's trust is what makes all this possible, something we never take for granted.

We Roll with Change
We embrace change as an opportunity to learn, grow, and further develop. We do this by challenging our biases and rethinking how things have always been done in the past. This fresh, open-minded approach keeps us agile, innovating, and adapting in the face of uncertainty.

Diversity is Our Superpower
Our differences make us stronger. As researchers and data scientists, we have a responsibility to reflect the diverse audiences and communities all around us. Understanding people, opinions and life experiences fuels our insights and deepens our perspectives.

At MarketCast, we don't just accept difference - we embrace it, support it, and thrive on it for the benefit of our global culture and success. MarketCast is proud to be an equal opportunity workplace. We are committed to equal employment opportunity regardless of race, color, ancestry, religion, sex, national origin, sexual orientation, age, citizenship, marital status, disability, gender identity or Veteran status. We also consider qualified applicants regardless of criminal histories, consistent with legal requirements. If you have a disability or special need that requires accommodation, please let us know. Check us out:

Per the pay transparency law, the hiring range for this position is $128,000 to $148,000. As a candidate for this position, your salary and related elements of compensation will be contingent upon your work experience, education, skill set, and any other factors MarketCast considers relevant to the hiring decision. In addition to your salary, MarketCast believes in providing a competitive total rewards package for its employees. MarketCast offers employees a holistic and wide array of benefits such as subsidized medical, dental, and vision, free access to HealthJoy, ModernHealth, 401K match from day one, "flex time off, career and personal growth outlets, such as LinkedIn Learning, and two free monthly movie tickets. All benefits are subject to eligibility requirements, and the terms of our official plan may be modified or amended from time to time.

CCPA NOTICE: In accordance with the California Consumer Privacy Act, please note that we collect some or all the below categories of personal information from you as part of the application process and use it for the purposes indicated. Category of Personal Information: 1. Name, Contact Information (phone, email, address) Purpose: To be able to contact you 2. Information on work history and education Purpose: To be able to assess qualifications for the role 3. Race/ethnicity information (optional) Purpose: To comply with governmental reporting obligations 4. Veteran and military Status (optional) Purpose: to comply with governmental reporting obligation.