External Corporate Communications Manager
6 days ago
External Corporate Communications Manager
At Wolfspeed, we do amazing things in a human way.
We know that the achievements of our organization are due to the passion, hard work and creativity of our employees. We celebrate different perspectives to foster excellence across our organization, and our goal is to make diversity a foundation of what we do. We are proudly building an environment where you can bring your authentic self to work.
- Enjoy doing things that people say can't be done? Innovation is at the center of everything we do.
- Hate red tape? We remove roadblocks instead of creating them.
- Working parent? We provide paid parental leave.
- Student? We offer continuing education assistance.
- Looking for community? There are many ways to get involved, from Employee Resource Groups to local outreach.
Here's the Gist:
The Corporate Communications team manages all external communications – including executive communications, corporate social media, and industry analyst relations — and identifies forward-thinking opportunities to creatively and effectively position Wolfspeed. The team partners cross-functionally to align and amplify messaging, influence external stakeholders, and elevate leadership vision and strategy.
The Day-to-Day
- Working with Head of Corporate Marketing and Communications, develop and implement strategic external communications plans, including the corporate PR plan and calendar, to enhance brand visibility, reputation, and credibility in the marketplace and communities we operate.
- Identify, package, and proactively promote customer, partner, and other corporate news that advance business objectives and broad brand awareness.
- Build thought leadership program and drive the company's narrative and key messages, including rolling up your sleeves and writing communications materials, such as press releases, executive blogs, media pitches, op-eds, bylined articles, interview and event briefing documents, and executive talking points.
- Proactively identify relevant industry and trend topics being covered by the media on which Wolfspeed can comment and coordinate responses to generate media coverage.
- Track, report and optimize global media coverage in both earned and occasionally, paid opportunities.
- Develop and execute company's social media presence to ensure consistency in messaging and brand representation.
- Build collaborative relationships with cross-functional teams, including marketing, sales, legal, product management and others. As part of this, provide communications guidance to regional marketing teams in other markets.
This Job is Right for You if You Have (Minimum Requirements):
- Bachelor's degree (minimum) in Journalism, Communications, Marketing, or other relevant field.
- 8+ years of experience in corporate communications or marketing communication roles.
- Experience developing and managing executive visibility programs, and multi-channel communications programs (as part of integrated marketing and brand campaigns).
- Able to distill complex technology topics into digestible, relatable messaging and content. Proven track record working with spokespeople to deliver that content through facilitated media interviews.
- Experience in high-impact, multi-channel communications initiatives beyond traditional media relations, such as video, podcasts, events and conferences.
- Excellent written and verbal communication skills. A writing skills evaluation is required in this application process.
- Experience in issues/crisis management is a plus.
- Strong project management skills and the ability to juggle multiple projects.
- A team player and creative thinker – with experience working with international teams.
This role may require additional duties and/or assignments as designated by management.
To put it legally –Wolfspeed is an equal opportunity employer.
We recruit, employ, train, compensate and promote regardless of race, sex, religion, color, national origin, disability, age, veteran status, gender identity, sexual orientation and other protected status as required by law.
We are an equal opportunity employer and all qualified applicants will receive consideration for employment without regard to race, color, religion, sex, sexual orientation, national origin, disability status, protected veteran status, or any other characteristic protected by law.
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