Digital Coordinator
2 days ago
Reports To: Marketing Manager
Location: Chicago, IL (Hybrid)
Status: Full-Time
Salary Range: $50,000 - $55,000 annually
About the Chicago Sky
The Chicago Sky is a leading organization in the WNBA, dedicated to elevating women's sports, delivering unforgettable fan experiences, and innovating across digital, community, and game-day platforms. We are seeking a creative and detail-oriented Digital Coordinator to help grow our digital footprint and support key marketing initiatives.
Position Overview
The Digital Coordinator will support the Chicago Sky's digital and content ecosystem, with a strong focus on email newsletters, website support, web development, Chicago Sky Rewards program execution, analytics reporting, and cross-functional collaboration. This role requires a technically capable marketer who can support both creative communication and digital infrastructure.
Key Responsibilities
Digital Content & Platform Management
- Assist in managing daily content updates across the Chicago Sky website and mobile app.
- Support and execute website enhancements, layout adjustments, landing page builds, and troubleshooting using moderate to advanced coding skills.
- Assist with maintaining/updating the Chicago Sky Rewards program website, ensuring accurate information, reward listings, and seamless user functionality.
- Coordinate digital assets for marketing campaigns, including graphics, video clips, and promotional materials.
- Support content scheduling and publishing using CMS platforms and marketing tools.
- Ensure all content aligns with brand guidelines, tone of voice, and marketing strategy.
- Assist with execution of the Chicago Sky Rewards program, including digital rollouts, member updates, and fan engagement campaigns.
- Manage and track Rewards inventory, ensuring availability, accuracy, and proper categorization of items.
- Support reward fulfillment, website updates, and program communications.
- Monitor program performance, identify opportunities for improvement, and support optimization initiatives.
- Assist with coordination, scheduling, and execution of all Chicago Sky newsletters.
- Build and deploy email campaigns through Salesforce Marketing Cloud or other email platforms.
- Partner with internal departments to gather content for weekly, monthly, and campaign-based newsletters.
- Segment audiences and support A/B testing to increase engagement and conversions.
- Monitor and report on newsletter performance metrics, including open rate, CTR, and conversions.
- Maintain and organize email lists for effective targeting.
- Track key digital KPIs (web traffic, Rewards engagement, newsletter performance, conversions).
- Compile weekly and monthly digital performance reports for internal teams.
- Monitor digital trends and provide recommendations to enhance strategy across web, email, and Rewards platforms.
- Collaborate with Marketing, Creative, Partnerships, and Ticket Sales teams to ensure alignment in messaging and digital rollout.
- Assist with game-day needs, including real-time web updates, content capture, and newsletter/Rewards integration.
- Support digital components for community events, promotional campaigns, and sponsorship activations.
- Bachelor's degree in Marketing, Communications, Digital Media, Computer Science, or related field.
- 1-2 years of experience in digital marketing, web management, newsletters, or digital operations.
- 3-5 years of website development and coding skills required (HTML, CSS, JavaScript; familiarity with APIs and responsive design preferred).
- Experience with CMS platforms (WordPress, Drupal, or similar).
- Salesforce experience strongly preferred-particularly Salesforce Marketing Cloud and CRM navigation.
- Experience with loyalty or rewards program management is a plus.
- Strong writing, editing, and content organization skills.
- Experience with analytics tools such as Google Analytics or Salesforce dashboards preferred.
- Ability to work nights, weekends, and game days as needed.
- Passion for sports, digital innovation, and fan engagement.
- Technical problem-solving & digital troubleshooting
- Attention to detail & accuracy
- Strong written communication skills
- Ability to multitask and meet deadlines in a fast-paced environment
- Team-oriented with strong collaboration skills
- Creative thinking combined with a data-informed mindset
We are an equal opportunity employer and all qualified applicants will receive consideration for employment without regard to race, color, religion, national origin, sex, sexual orientation, age, disability, gender identity, marital or veteran status, or any other protected class.
Job Questions:
- Why do you want to work in women's sports and how are you uniquely qualified?
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