Social Media
10 hours ago
Social Media & Product Monetization Manager
Build Audiences and Drive New Revenue Streams
Are you a strategic marketer who excels at growing audiences across social platforms while also thinking like an entrepreneur about new revenue opportunities? Do you understand both the art of building engaged communities and the science of monetizing products and content? Can you balance brand building with direct revenue generation?
With over 35 years of success as an A.I. powered trading technology pioneer, Vantagepoint A.I. has a tremendous opportunity to grow both our social media presence and our subscription based revenue products. We need a driven Social Media & Product Monetization Manager to own these initiatives and help us reach our full potential.
Why Vantagepoint A.I.?
- Join a recognized industry leader blending A.I. driven innovation with financial market expertise.
- Help lead growth initiatives for a close knit, high performance company comprised of 70+ professionals.
- Experience true work/life balance with standard business hours (8:30 AM to 5:30 PM).
- Receive 100% employer paid healthcare and dental coverage.
- Thrive in a collaborative, people first culture that values both tradition and forward thinking strategies.
- Enjoy company sponsored social events, team building retreats, and a modern workspace in Wesley Chapel.
Your Impact as Social Media & Product Monetization Manager
This role combines two critical growth areas that complement each other well: social media and revenue generating subscription products. On the social side, you will own both paid and organic efforts, including lead generation, branding, and community building. We currently run paid ads on Facebook and YouTube, and you will take over those campaigns, improve them, and expand our paid social presence to additional platforms. You will also own our subscription products, including existing ones that could be operating at a higher level and new products that will only succeed with dedicated time, resources, and focused effort. If you can think strategically about audience growth and monetization, this role is for you.
Social Media Strategy & Execution
- Own all social media efforts, both paid and organic, including lead generation, branding, and community building.
- Take over and improve our existing paid social advertising on Facebook and YouTube, optimizing for lead generation and ROI.
- Expand paid social advertising to additional platforms including X (Twitter), LinkedIn, TikTok, Instagram, and others.
- Develop and execute organic social media strategy across Facebook, YouTube, X, Telegram, LinkedIn, TikTok, Instagram, Discord, Reddit, and emerging platforms.
- Build and engage communities that align with our brand and drive qualified leads.
- Identify and expand our presence into new social platforms where our audience congregates.
- Stay ahead of social media trends, algorithm changes, and emerging platforms to maintain competitive advantage.
- Manage content calendars, scheduling, and platform specific content creation.
Revenue Products Ownership
- Take full ownership of existing subscription products and drive them to operate at a higher level.
- Own the SmartTrade Alerts product line, including exploring and launching new iterations and variations.
- Develop and launch a paid newsletter product from concept to execution.
- Identify and develop new revenue generating product ideas and bring them to market.
- Monitor subscription metrics, retention rates, and customer satisfaction to continuously improve products.
- Work with cross functional teams to ensure product quality and customer success.
Performance & Analysis
- Track and analyze social media metrics to optimize content and engagement strategies.
- Monitor revenue product performance and implement improvements based on data.
- Report results to leadership with clear insights and recommendations.
- Conduct testing and experimentation to improve both social engagement and product conversion.
Team Leadership & Collaboration
- Report directly to the Director of Marketing, serving as a key partner in driving growth initiatives.
- Coordinate with designers, copywriters, and content creators for social media and product marketing.
- Partner with Marketing leadership and broader teams to align social and product strategies with company objectives.
- Collaborate with Sales and Customer Service teams to understand customer needs and feedback.
What You Bring to the Table
Required Experience & Expertise
- 5+ years managing social media presence for brands across multiple platforms.
- 3+ years experience with subscription products, digital products, or revenue generating content.
- Demonstrated expertise in both paid and organic social media strategies.
- Bachelor's degree in Marketing, Communications, Business, or related field (or equivalent experience).
Hard Skills
- Proven track record growing engaged audiences across social media platforms.
- Expert knowledge of social platforms including Facebook, YouTube, X, LinkedIn, TikTok, Instagram, Telegram, Discord, and Reddit.
- Experience launching and managing subscription based products or paid content.
- Strong understanding of content strategy, community building, and audience monetization.
- Proficiency with social media management tools (Agorapulse or similar) and analytics platforms.
- Experience with paid social advertising campaigns.
- Baseline understanding of the finance or fintech landscape.
- Entrepreneurial mindset with ability to think strategically about audience growth and monetization.
- Creative thinker who can develop engaging content and compelling product offerings.
- Exceptional communicator who can articulate ideas clearly and collaborate successfully across departments.
- Data oriented with strong analytical mindset and ability to communicate insights effectively.
- Self starter who takes initiative and drives projects forward without constant direction.
- Proactive with a revenue focused mindset and pride in making measurable business impact.
- Team player with willingness to both educate and learn; highly adaptable to evolving platforms and best practices.
- Demonstrated sense of accountability and ownership with desire to grow the role.
Preferred Skills
Experience or proficiency with design and content creation tools such as, or similar to:
- Creatify, InvideoAI, Canva, Adobe Creative Suite, Kapwing
- Claude A.I., Microsoft 365, Agorapulse, OBS
- Newsletter platforms (Substack, ConvertKit, or similar)
- Other content creation, video, and automation tools
Compensation & Benefits
- Competitive base salary commensurate with experience.
- 100% employer paid healthcare and dental coverage.
- Generous paid time off (PTO), paid holidays, birthday leave.
- Company inclusive birthday, anniversary, and special achievement celebrations.
- Professional development and growth opportunities.
- Work with cutting edge A.I. technology in the fintech space.
- Offsite company sponsored events for employees and family members.
- A stable and thriving company positioned for long term growth, regardless of economic conditions.
Location & Work Arrangement
On site employment at our modern offices in Wesley Chapel, FL (Tampa Bay Area)
Be Part of Something Bigger
At Vantagepoint A.I., you'll own two high impact growth areas: building our social media presence and driving revenue through subscription products. This is your chance to make a measurable impact at a company that has been revolutionizing trading technology for over 46 years, helping independent traders achieve financial freedom.
Ready to make an impact? Apply today and help us write the next chapter in fintech marketing success.
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