Mixed Market Sales Representative
2 weeks ago
POSITION VISION
Strategically leverage Wright Beverage Distributing's product portfolio to sell and service key accounts across the on and off premise channel of trade in order to grow our overall business.
RESPONSIBILITIES
1. Achieve established WBD volume and distribution goals.
2. Adhere to WBD retail and quality standards while upholding delivery schedule.
3. Consistently demonstrates WBD core values.
4. Understand the market drivers that may impact WBD's business.
5. Assist customers in maximizing their sales and profitability.
6. Execute WBD sales and marketing strategies and objectives.
7. Execute personal development initiatives as set forth by the Mixed Market Sales Supervisor.
8. Must adhere to all safety policies and procedures.
9. Must comply with all training requirements, ie. I Sell Beer and in:trench.
PLANNING AND STRATEGY DEVELOPMENT
1. Assist in determining where WBD needs to improve sustainable market share while focusing on strategic execution.
2. Work with Supervisor to establish specific objectives.
3. Ensure WBD priorities are maintained as defined by Management.
CUSTOMER RELATIONS
1. To provide best in class customer service aligned with WBD quality and sales standards.
2. Build and maintain a favorable reputation with all customers.
3. Address customer concerns in a timely fashion, to maintain positive business relationships.
SALES EXECUTION
1. Service assigned customers on scheduled call days.
2. Follow WBD 10 steps to a sales call.
3. Execute against all company incentives and business objectives.
4. Develop strong relationships with customers.
5. Collaborate with customers to identify opportunities.
6. Maintain WBD quality, retail and merchandising standards.
7. Communicate all customer concerns with Sales Supervisor.
8. Maintain all WBD equipment and report to supervisor/ IT manager with any concerns.
9. Develop a strong knowledge of all WBD products.
10. Must be proficient in calculating markup and margin.
11. Schedule and attend all On and Off Premise promotions.
MINIMUM/PREFERRED QUALIFICATIONS AND REQUIREMENTS
- Education:
- Minimum: High School Diploma. Level 1 Cicerone Certified or must obtain within 48 hours of WBD review class.
- Preferred: College Degree
- Skills:
- Minimum: Strong communication skills including verbal & written. Strong math skills and proficient in Microsoft office applications. Ability to work in a team environment at retail and with co- workers. Must maintain a professional attitude in all situations and represent WBD in a professional and responsible manner at all times
- Preferred: Excellent communication and math skills.
- Experience:
- Minimum: 2 years in sales position
- Preferred: Experience in Spirit and Beverage industry
Benefits
401(k)
401(k) matching
Dental insurance
Disability insurance
Flexible spending account
Health insurance
Critical Care Illness Plan
Life insurance
Paid time off
Parental leave
PHYSICAL REQUIREMENTS
While performing the duties of this Job, the employee is regularly required to stand; use hands to finger, handle, or feel and reach with hands and arms. The employee is frequently required to walk; sit; climb or balance; stoop, kneel, crouch, or crawl and talk or hear. The employee must frequently lift and/or move up to 50 pounds. The employee must be able to drive for short or long periods of time.
WORK ENVIRONMENT CONDITIONS
Expected to represent brands across all Wright territories. Must be comfortable interacting with retail accounts. Exposed to all weather conditions due to amount of travel associated with position. Ability to drive to branch locations on regular basis as required.
Must be willing to work weekends and holidays as required.
ADDITIONAL COMMENTS
Must hold a valid, clean NYS driver's license that is acceptable to our insurance carrier and WBD requirements, with reliable transportation.
This job description is general in nature but serves as a guide to your job responsibilities. It should be understood that management reserves the right to periodically add, modify, change, or delete these job responsibilities. It should also be understood and acknowledged that these job responsibilities are not to be construed as creating any type of employment contract or guarantee of employment or other employment benefit between the employee and WBD.
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