Senior Manager, Trade Marketing
4 days ago
At Revlon, we create beauty innovations for everyone that inspire confidence and ignite joy every day.
Breaking beauty boundaries is in our company’s DNA. Since its game-changing launch of the first opaque nail enamel in 1932 (and later, the first long-wear foundation), Revlon has provided consumers with high-quality product innovation, performance, and sophisticated glamour. Elizabeth Arden made waves as a woman-led beauty company in the 1920s. In 1931, Almay became the original hypoallergenic, fragrance-free beauty brand.
Today, Revlon resiliently continues its legacy as a leading global beauty company. Our diverse portfolio—which consists of some of the world’s most iconic brands and product offerings in color cosmetics, skin care, hair color & care, personal care, and fragrances—is sold around the world through prestige, professional, mass, and direct-to-consumer retail channels. These brands include Revlon, Revlon Professional, Elizabeth Arden, Almay, American Crew, CND, Cutex, Mitchum, Sinful Colors, Creme of Nature, Britney Spears, Christina Aguilera, John Varvatos, Juicy Couture, Ed Hardy and more.
We honor our heritage, embrace change, and applaud diversity. We champion our employees and celebrate our consumers.
We are Revlon, together, transforming beauty.
Position Overview:
Responsible for leading US Mass Fragrance, & Personal Care Brand 5P Execution, & strategy development at Mass retail customers nationally.
Major Duties:
- Responsible for Channel 5PO strategy for Fragrance & Personal Care Brands
- Product, Placement, Promo, Performance, Profitability, & Omnichannel Activation
- End-to-End Commercial lens and lead for Fragrance & Personal Care NPD & Sell-In.
- Liaise across sales &marketing, to build programs, communicate critical updates and facilitate information sharing to drive seamless execution.
- Drive channel activation strategy & unlock opportunities by leveraging category data & shopper insights
- Support sales sell-in story for retailer specific activation.
- Manage and coach 1 direct report
- Provides ad hoc promotional requests for Senior Leadership
PROJECT MANAGEMENT AND PROGRAM INITIATION
- Leads sales monthly status calls for category
- Attends internal brand and cross-functional calls
- Gain alignment from all cross-functional parties to ensure robust 360 activation plans
CREATIVE
- Partners across trade marketing team & respective brand, to align & expand on national programming, product priorities, consumer insights, and retailer opportunities
- Provides feedback on creative and ensures meets retailer guidelines.
FORECAST MANAGEMENT
- Works alongside Marketing and Sales on strategic channel growth opportunities
- Provides Commercial Forecast Support for NPD
- Understands POS Gaps & Opportunities for Fragrance, and Personal Care Brands by channel
- Leverages P&L to quantify strategic retailer opportunities
- Works with sales teams to provide initial placeholder forecasts
Experience, Knowledge, Skills & Abilities
- 7+ years of experience in related role and or field
- Proficiency in Microsoft Outlook, Word, Excel, Teams, and PowerPoint
- Strong interpersonal/collaboration skills
- Excellent communication skills essential (written and verbal skills)
- Strong organizational and project management skills
- Ability to adapt quickly to changing priorities in a fast-paced environment
- Experience in coaching/managing others
- Preferred experience with US Mass retail environment
Education:
- Bachelor’s degree in marketing, sales, or related field preferred
#LI-PD1
The base pay range for this position in New York City is $130,000 - $145,000; however base pay offered may vary depending on skills, experience, job-related knowledge, and location. Certain positions may also be eligible for short and/or long-term incentives as part of total compensation.
Employees (and their families) are eligible for medical, dental, and vision benefits. Employees are covered by the company-paid basic life insurance policy. Other benefits offered to employees include but are not limited to the following: long-term disability, supplemental life insurances, flexible spending accounts, critical illness insurance, group legal, identity theft protection, etc. Employees are also able to enroll in our 401k Retirement Savings Plan.
Employees are also enrolled in our company-paid short-term disability insurance (the benefit commences upon hire and allows for a portion of base salary for up to 26 weeks if you are disabled).
Employees will also receive 3 weeks of vacation, pro-rated based on date of hire for the 1st year of employment and twelve paid holidays throughout the calendar year.
This role is eligible for an annual bonus based on company performance.
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