Manager, Paid Search

13 hours ago

Louisville, United States Delve Full time
Job DescriptionJob DescriptionSalary: $55,000 - $70,000

DELVE is a Performance Media Agency focused on helping clients grow their customer base by integrating the power of Tech & Data in Media. We act as one highly functioning team that is powered by our professional Fire in the Belly, with a passion for creating exceptional value by delighting our clients and creating an engaging work environment for our team members.


We deliver digital marketing management, first-party data science and consulting, and adtech/martech systems integration & reselling on a global scale. We connect the dots between data and technology in media by identifying our clients' super fans, deterministically finding more of them, and converting them online in the most effective way.


DELVE has been recognized as Built In Colorados Best Places to Work for the past three years in a row. Our culture emphasizes professional development in an environment where everyone can have an impact. We are passionate about seeing our team through self-care, family, community and (of course) career growth. As a privately owned company, we dont get caught in red tape, instead we pave a path of growth for those with a passion to succeed professionally.


DELVE is a fast-paced company with proven success with high-profile global customers such as UNICEF, International Rescue Committee, Virgin Voyages, Gerber Life Insurance, Apple Leisure Group, Orange, and Hebe.


Headquartered in Boulder, Colorado, DELVE also has offices in Warsaw and Minsk, as well as team members in 10 other countries.


Heres what we need: We are seeking a dynamic Paid Search & Paid Social Marketer to harness the power of data-driven insights to optimize ad spend, maximize ROI, and deliver exceptional value to clients. In this role, you will oversee the development and execution of search engine marketing and paid social media campaigns across multiple platforms such as Google Ads, Microsoft Ads, Search Ads 360, Facebook, Twitter, LinkedIn, Snapchat, and TikTok.


As a SEM/Paid Social Manager, youll drive the strategic planning of budget allocations across various engines/platforms and be responsible for generating strategic insights and delivering results. This client-facing position will regularly present status and performance results via video calls and slides. Youll oversee all campaign activity and deliverables for your clients and own the iterative improvement and optimization of your campaigns. If you're passionate about staying ahead of industry trends, thrive in a collaborative environment, and are driven to make a tangible impact, we want to hear from you.


Heres what youll do:


  • Campaign Management and Client Interaction:
    • Campaign Creation: Develop and manage campaigns while prioritizing goals, pacing, and budget.
    • Client Performance Reporting: Prepare and deliver performance reports to clients.
    • Strategic Oversight: Support overall campaign strategy
    • Speak directly with clients on campaign reporting, performance, and strategy.
  • Daily Operations and Client Management:
    • Daily performance and pacing check-in on book of business (including weekends)
    • Daily Optimizations: Perform daily campaign optimizations, including ad copy creation, keyword research, bidding and budget optimizations.
    • Availability to take action during client emergencies
    • Client Engagement: Manage documents and address client needs across various platforms.
  • Independence and Client Reporting:
    • Account Independence: Independently manage accounts, provide forecasts, and suggest/implement tests.
    • Strategic Development: Create strategies aligned with client business objectives.
  • Platform Management:
    • Manage campaigns across search and social platforms including Google Ads, Microsoft Ads, Meta Ads, LinkedIn Ads, and more.


Heres what you bring:

    • Paid Search & Paid Social Campaign Execution:
      • Minimum 1-2 years hands-on experience with search & social platforms.
      • Hands on experience executing campaign strategies in search and social platforms.
      • Experience launching and evaluating A/B tests within SEM/Social campaigns.
      • Experience building client-facing reports/dashboards and fielding questions with knowledgeable answers.
      • Proficiency in Google Suite (Google Sheets & Slides) or MS Office (Excel & Powerpoint).
      • Experience with client-facing responsibilities (account management, weekly calls, monthly report presentations, etc.) is a plus.
    • Technology & Industry Expertise:
      • Expertise in platforms such as Google Ads, Microsoft Ads, SA360, Meta, TikTok, Pinterest, Snapchat, and analytics tools.
      • Experience gathering actionable insights out of Google Analytics.
      • Passionate about Search and Social, evidenced by thought leadership and industry event participation.
      • Can analyze what marketing channels (Search, Shopping, Display, etc) would be most effective at meeting client goals.
  • Essential Personal Skills
    • Excellent communication skills, both written and verbal.
    • Detail-oriented, analytical thinker comfortable working with data.
    • Ability to explain complex concepts in a concise way to help others understand quickly.
    • Resourceful and persistent in problem-solving. We are a small team, so there are times when you will need to find a solution on your own.

What DELVE Offers:

  • Health Benefits: Comprehensive (100% company-paid) health coverage for employees & their families including medical, dental and vision insurance. We also offer FSA and HSA health options with a company contribution.
  • Other Benefits: Life Insurance and Disability Coverage
  • Retirement Plan: 401(k) plan with a 4% match/company contribution
  • Paid Time Off (PTO): Generous vacation, sick leave, and paid holidays
  • Parental Leave: Up to 3 months of paid time off for new parents
  • Wellness Program: $1,250 annual reimbursement for health and well-being (gym membership, ski passes, meal plans, fitness equipment, etc.)
  • Beautiful Office & Workspace: Newly built and designed office exclusively for DELVE with local restaurants, shopping, and hiking/biking trails. Large common areas filled with snacks, beverages, and regularly catered meals
  • Hybrid Working Model: Tuesdays, Wednesdays, Thursdays in office with the option to work from home on Mondays and Fridays
  • Dog Friendly Office: You are welcome to bring your furry, well-behaved companion to work with you


In Colorado, the salary range for this position is $55,000 to $70,000 plus bonus potential tied to individual and company performance and is based on prior experience and qualifications.

DELVE is an equal opportunity employer. We believe that diversity enriches the workplace, and we are committed to growing our team with the most talented and passionate people from every community. Delve strives to create a culture of unity and respect and to that end, we have a zero-tolerance policy for behavior that promotes harassment, hate and discrimination of any kind. We are committed to providing reasonable accommodations for qualified individuals. If you require assistance during the application process due to a disability, please let us know.

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