Event Marketing Manager
2 weeks ago
- This position will be hybrid (3 days in office, 2 days work from home)
- Reports to: Head of Events & Field Marketing
- Research, select, plan, and execute marketing events, such as trade show booths and Weave-hosted networking events.
- Coordinate all logistics and experience elements, including (but not limited to) registration, content, catering, exhibit set-ups, revenue tracking, and pre-/post-event materials support.
- Create unique experiences for Weave-hosted dinners, cocktail receptions, and networking activations that drive pipeline and ROI.
- Forecast, set, and measure goals for assigned events.
- Manage assigned budgets efficiently and effectively.
- Work proactively and closely with sales on staffing booths effectively
- Procure and coordinate vendor and facility services.
- Work cohesively with internal teams (marketing and cross-functional stakeholders) to strategize, plan, and execute event elements.
- Track leads, revenue, and customer acquisition generated from owned events.
- Research, vet, and secure event sponsorships.
- Manage multiple projects and work assignments simultaneously with diverse teams and vendors.
- 2+ years of experience in an Event or Experiential Marketing role.
- A detail-oriented and highly organized approach to work.
- Willingness and ability to travel to assigned strategic trade shows and Weave-hosted events.
- Strong communication skills, capable of explaining complex ideas and timelines to diverse audiences and stakeholders to gain consensus.
- Exceptional interpersonal skills, both in person and via phone or email, with high levels of professionalism.
- A proven ability to work cross-functionally to mobilize internal and external teams and deliver continuous value to customers and prospects.
- You excel at creating incredible, memorable experiences and fostering emotional connections to companies and brands through events.
- Customer experience is at your core. You constantly ask, "How can I make this moment matter to the audience? How can I surprise and delight people interacting with my brand?"
- Experience in B2B SaaS.
- Proficiency with Salesforce, Slack, WordPress, and Google Suite.
- Bachelor’s degree in Marketing or a related field.
- Strong writing background.
- Previous experience in creating promotional materials and invitations.
All official correspondence will occur through Weave branded email. We will never ask you to share bank account information, cash a check from us, or purchase software or equipment as part of your interview or hiring process.
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