Global Reporting and Segmentation Manager

7 days ago

Newark, United States GTT, LLC Full time
Job DescriptionJob DescriptionJob Title: Global Reporting and Segmentation Manager
Contract Duration: 6 Months
Pay range: $35.72 - 68.80/hr
Location: Newark, NJ

About this role
  • The Global Marketing Operations team is looking for a sharp, technically capable, and data-focused Manager to help support customer segmentation efforts, campaign performance, and email/push channel health metrics.
  • This role will have the opportunity to shape innovative customer-focused programs designed to deepen member relationships and enhance acquisition efforts.
  • The Global Reporting and Segmentation Manager must be a creative problem solver who can partner closely with business owners to support a customer-focused marketing strategy, and who can provide data-driven insights into campaign performance and channel health metrics.

Key Responsibilities
  • Support Marketing and other stakeholder teams with sophisticated campaign targeting and segmentation capabilities
  • Maintain and develop segmentation for automated programs (onboarding, retention, etc.)
  • Ensure segmentation supports testing strategies that allow for accurate measurement of campaign performance
  • Partner with Tech and Data Engineering teams to diagnose and drive the resolution of technical issues relating to customer targeting and data hygiene
  • Create and maintain Wikis for global segmentation and reporting teams and stakeholders
  • Create clear, user-friendly documentation to transfer work to supporting offshore teams
  • Lead weekly check-ins with offshore team members to monitor progress, prioritize tasks, and troubleshoot issues
  • Review and validate segmentation queries and reporting from the offshore team to ensure accuracy, compliance with campaign requirements, and adherence to business rules and data governance standards

Basic Qualifications
  • Minimum of 3 years in CRM, Database, or Campaign Analytics roles
  • Working knowledge of Braze, specifically regarding segmentation best practices and efficiencies
  • Advanced knowledge of SQL (experience with AWS Redshift a plus)
  • Experience supporting outbound marketing teams, generating audiences for email and mobile push notifications, and ensuring segmentation supports campaign testing strategies (e.g., proper sampling techniques and sizing of treatment and control groups)
  • Experience creating segments in support of multi-channel campaigns and automated customer journeys
  • Must be familiar with customer attributes and outbound campaign data (email, push)
  • Technically capable with excellent verbal and written communication skills
  • Bachelor's degree in Business, Marketing, Computer Science, Engineering, or a related field of study

Preferred Qualifications
  • Experience working in Jira or similar workflow management software
  • Knowledge of email and mobile push marketing best practices
  • Strong analytical capability and a solid understanding of campaign performance and channel health metrics

Benefits:
• Medical, Vision, and Dental Insurance Plans
• 401k Retirement Fund

About the Company:
Leading audiobook producer revolutionizing the industry with innovative technology and superior programming. Our passion for well-composed, artfully performed audiobooks has earned millions of loyal subscribers worldwide. Our People Principles guide our team of pioneers and inventors to deliver exceptional customer experiences and drive positive change.

Keywords: Marketing Operations, Customer Segmentation, CRM, Database Marketing, Campaign Analytics, Braze, SQL, AWS Redshift, Email Marketing, Mobile Push Notifications, Marketing Automation, Data Analysis, Marketing Technology, MarTech

24-15950 #LI-GTT #gttjobsCompany DescriptionGlobal Technical Talent is a subsidiary of Chenega Corporation (www.Chenega.com) with over 1.3 billion US$ in revenue and 5800 US employees. We provide Total Talent Solutions, Global staffing, SOW, RPO, Direct Sourcing, and Global Payroll with physical offices in US, Canada, and India. GTT Digital headquartered in Toronto specializes in providing high-tech digital and banking talent to some of the nation’s largest financial institutions. As a leader in the staffing industry for over 22 years, we have become one of the largest staffing firms in the New England region, working with Fortune 500 clients and cutting-edge, technology-driven recruiting infrastructure.

We are a Native American-owned, economically disadvantaged corporation that highly values diverse and inclusive workplaces. Our clients and partners are among the most successful and innovative organizations in the world. Our top clients are Fortune 500 banking, insurance, and financial services firms, some of the nation’s largest life sciences, biotech, utility, and retail companies, and prestigious educational institutions in the Ivy League tier.

There is always a new opportunity for success when you look through all of the open job opportunities on our website’s career page. Just click on this link: https://bit.ly/gttcareers

Awards

SIA’s Fastest Growing Staffing Firm: 2023 and 2015
SIA’s Best Staffing Firm to Work for: 2019 -2023
Inc 5000 Fastest Growing Private Company: 2023, 2022, 2016, 2015
Randstad Preferred Supplier: 2020 - 2023
TechServe Alliance Excellence Award. 2019
NH Business Magazines Fast 5 fastest growing companies
Ernst & Young Entrepreneur of the Year Finalist: 2015Company DescriptionGlobal Technical Talent is a subsidiary of Chenega Corporation (www.Chenega.com) with over 1.3 billion US$ in revenue and 5800 US employees. We provide Total Talent Solutions, Global staffing, SOW, RPO, Direct Sourcing, and Global Payroll with physical offices in US, Canada, and India. GTT Digital headquartered in Toronto specializes in providing high-tech digital and banking talent to some of the nation’s largest financial institutions. As a leader in the staffing industry for over 22 years, we have become one of the largest staffing firms in the New England region, working with Fortune 500 clients and cutting-edge, technology-driven recruiting infrastructure.\r
\r
We are a Native American-owned, economically disadvantaged corporation that highly values diverse and inclusive workplaces. Our clients and partners are among the most successful and innovative organizations in the world. Our top clients are Fortune 500 banking, insurance, and financial services firms, some of the nation’s largest life sciences, biotech, utility, and retail companies, and prestigious educational institutions in the Ivy League tier.\r
\r
There is always a new opportunity for success when you look through all of the open job opportunities on our website’s career page. Just click on this link: https://bit.ly/gttcareers \r
\r
Awards\r
\r
SIA’s Fastest Growing Staffing Firm: 2023 and 2015\r
SIA’s Best Staffing Firm to Work for: 2019 -2023\r
Inc 5000 Fastest Growing Private Company: 2023, 2022, 2016, 2015\r
Randstad Preferred Supplier: 2020 - 2023\r
TechServe Alliance Excellence Award. 2019\r
NH Business Magazines Fast 5 fastest growing companies\r
Ernst & Young Entrepreneur of the Year Finalist: 2015

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