Marketing Manager

2 weeks ago


Austin, United States Robert Half Full time
Job DescriptionJob Description

Responsibilities:

• Develop and execute marketing campaigns to promote brand awareness.

• Utilize tools such as Adobe Creative Cloud, Google AdWords, and Google Analytics to analyze the effectiveness of marketing campaigns.

• Leverage Facebook Insights and CRM to understand customer behavior and preferences.

• Manage budget processes to ensure efficient allocation of resources for marketing activities.

• Communicate marketing strategies and results to executives, providing clear and concise reports.

• Use your understanding of marketing trends to keep our strategies up-to-date and effective.

• Collaborate with other teams to ensure our brand message is consistent across all channels.

• Oversee the creation and placement of advertisements to reach our target audiences.

• Develop and implement strategies for campaign planning to ensure all marketing activities align with our business goals.

• Use your excellent communication skills to effectively convey our brand message to various stakeholders

• Proficient in Adobe Creative Cloud to create compelling visual content
• Experienced in using CRM systems for customer relationship management
• Able to analyze data using Facebook Insights to shape social media strategy
• Skilled in Google AdWords to drive targeted web traffic
• Proficient in Google Analytics to monitor and improve digital marketing performance
• Capable of developing and executing effective advertisement campaigns
• Experienced in building and maintaining brand awareness in the market
• Familiar with budget processes to ensure marketing activities stay within allocated funds
• Experience in campaign planning to create strategic and effective marketing initiatives
• Strong communication skills to effectively convey marketing strategies and collaborate with team members.

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