Director - Global Marketing & Communications
2 days ago
Calgon Carbon | A Kuraray Company currently has an opportunity where you can be a part of our growing team as we provide our customers with outstanding products that make the air we breathe and the water we use safe for generations to come.
Position: Director Global Marketing & Communications
Location: Headquarters Moon Township, PA
Excellent Benefits: Medical, dental, prescription & vision, HSA & retirement savings (401k) Generous Company Match
Perks: Incentives/bonus plans, competitive pay, dress for your day, hybrid schedules, paid time off (vacation starting at 3 weeks), tuition reimbursement, wellness programs, fun events, learning & development opportunities.
Hours of work: Full-time position with hours Monday-Friday 9:00-5:00
The Director Global Marketing & Communications holds enterprise-wide responsibility for the strategic and tactical leadership of Calgon Carbons marketing and communications (MARCOM) programs and is responsible for overseeing the development and execution of comprehensive marketing and communication strategies that enhance and protect the companys brand, engage diverse stakeholders, and drive business growth. The Director Global Marketing & Communications leads all corporate communications, including corporate visibility, media relations and public relations, digital marketing, internal communications, corporate culture, and community affairs. This role acts as communications partner to the executive leadership team and works in alignment with Calgon Carbons and Kurarays corporate strategy.
Duties and Responsibilities (not limited to)
- Internal & External Communications
- Manages the planning, development, and execution of company-wide employee communications, programs and platforms by providing strategic direction on internal initiatives, drafting communications for executives, people managers, and employees, overseeing all editorial content
- Owns the global brand and ensures the brand is represented appropriately in all media types
- Creates and oversees strategic communication plans that align with Calgon Carbon's milestones, annual business plan, and long-term vision
- Oversees all marketing and communication activities, including branding, advertising, public relations, digital marketing, and social media. Approves marketing content as required per corporate policy
- Collaborates with executive team to improve employee engagement
- Lead the development of compelling content and messaging that resonates with target audiences on a corporate level and in collaboration with global marketing team
- Manage media relations and act as the companys spokesperson when necessary.
- Customer Service, Focus, & Market Knowledge
- Coordinate with other departments, including sales, product development, human resources, and customer service, to ensure cohesive and integrated marketing efforts
- Works synergistically, and as a liaison, with the Kuraray Communications and Corporate Planning teams in Japan
- Act as the knowledge center for marketing and communications and provides subject matter expertise guidance as needed
- Stay updated on industry trends and best practices in marketing and communications
- Plans and executes on special projects as assigned
- Strategic Direction, Planning, & Implementation
- Develop and implement a strategic marketing and communications plan that aligns with the companys goals and objectives
- Analyze market trends and competitive landscape to identify opportunities for growth and differentiation
- Monitor and evaluate the effectiveness of marketing and communication strategies, using data and analytics to drive continuous improvement
- Provides strategic direction on all matters affecting company visibility and reputation as well as related tactical support as needed
- Owns the on-going evolving culture of Calgon Carbon's vision, mission, and values to support the unique culture of the organization
- Collaborates with executives, Kuraray, business units, and EHSS on crisis communication plan messaging to internal and external stakeholders
- Collaborates with leadership and the HR function to create strategies and implement employee communications in support of corporate and industry initiatives
- Supervisory Duties
- Lead, mentor, and develop a high-performing marketing and communications team
- Directs the daily operation and work of the Internal Communications function
- Manages the external website and manages the social media presence
Qualifications
- A bachelors degree from a 4-year college or university is required (Business, marketing, or related field; equivalent experience accepted in lieu of degree)
- 10+ years of senior leadership experience is required
- 10+ years of communications experience is required
- 10+ years of international communications experience or exposure is required
- 10+ years of experience in planning, writing, editing, and production of marketing literature is required
- Experience managing social media is preferred
More about Calgon Carbon, A Kuraray Company
We are a company of scientific innovators with over 205 patents. For over 75 years, weve been innovating solutions to the worlds emerging challenges. Since creating the first activated carbon products from bituminous coal in the 1940s, Calgon Carbon has been a pioneer in developing advanced products, systems and services for air and water purification. Calgon Carbons product portfolio now encompasses more than 700 direct market applications.
Headquartered in Pittsburgh, Pennsylvania, Calgon Carbon employs approximately 1,350 people and operates 20 manufacturing, reactivation, innovation and equipment fabrication facilities in the U.S., Asia, and in Europe, where Calgon Carbon is known as Chemviron.
Calgon Carbon was acquired by Kuraray in March of 2018. With complementary products and services, the combined organization will continue to focus on providing the highest quality and most innovative activated carbon and filtration media products, equipment, and services to meet customer needs anywhere in the world.
Calgon Carbon is an Equal Employment Opportunity/Affirmative Action Employer.
Minorities/Females/Individuals with Disabilities/Protected Veterans
VEVRRA Federal Contractor
PIfac8a37f4c01-25405-36329772
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