Sr. Digital Marketing Manager

2 months ago


Boston, United States Robert Half Full time
Job DescriptionJob Description

Robert Half is looking for a Sr. Digital Marketing Manager for a 3+ month contract in Boston. This is a hybrid, 40-hour-per-week opportunity; candidates must be willing and able to work onsite in Boston 2+ days per week. The Sr. Digital Marketing Manager will assist in driving the go-to-market strategy for a new product across digital channels including email, paid search, and paid social.


Key responsibilities include:

  • Creating and executing cross-channel campaigns that drive leads and customer acquisition
  • Manage email strategy and automation efforts
  • Partner on paid and organic media campaigns
  • Collaborate on paid search initiatives
  • Identify new market trends and opportunities for campaign optimization
  • Monitor and analyze campaign metrics and KPIs

Must have 5+ years of experience of B2B digital marketing experience and strong GTM campaign understanding. Prior consumer technology or related industry experience is a big plus. If interested and available, apply today



  • Degree in marketing, communication, or related
  • 5+ years of product or demand generation marketing experience
  • Knowledge of paid search best practices
  • Familiarity with paid and organic media
  • HubSpot, Pardot, Marketo, or similar marketing automation platform experience
  • Google Ads and Google Analytics/GA4 experience
  • Excellent communication and project management skills
  • Detail-oriented
  • Self-starter


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