Media Planner
2 months ago
Responsibilities:
• Develop and implement strategic media plans that increase brand awareness and drive customer engagement.
• Utilize tools such as Comscore and DoubleClick for Publishers (DFP) to analyze and monitor the effectiveness of media campaigns.
• Collaborate with internal teams to ensure that media plans align with overall business objectives and marketing strategies.
• Leverage knowledge of ERP Solutions to enhance the efficiency and effectiveness of media planning processes.
• Utilize Facebook Insights and other social media analytics tools to measure the impact of social media campaigns and make necessary adjustments.
• Stay up-to-date with advancements in digital media and introduce innovative media planning strategies that keep us ahead of the competition.
• Monitor customer accounts and take appropriate action based on customer behavior and campaign performance.
• Process customer credit applications accurately and efficiently, ensuring that customer credit records are maintained accurately.
• Resolve customer inquiries in a timely and professional manner, ensuring high levels of customer satisfaction.• Proficiency in Comscore and DoubleClick for Publishers (DFP) is essential.
• Experience with ERP - Enterprise Resource Planning and ERP Solutions.
• Familiarity with Facebook Insights is required.
• Ability to develop and execute effective Advertisement strategies.
• Strong understanding of Brand Awareness tactics.
• Experience in Campaign Planning is necessary.
• Familiarity with Digital and Digital Media technologies.
• Experience in Digital Media Planning.
• Ability to work in a team and collaborate with various departments.
• Excellent communication and presentation skills.
• Strong analytical and problem-solving skills.
• Proactive and able to work independently with minimal supervision.
• Bachelor's degree in Marketing, Advertising, or related field is preferred.
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