Global Marketing Leader

3 weeks ago

Berwick, Pennsylvania, United States TBWA\Chiat\Day Full time
Global Marketing Leader

We are seeking a highly experienced and innovative Global Marketing Leader to join our team. As a key member of our leadership team, you will play a critical role in shaping the future success of our global business.

Key Responsibilities:
  • Develop and implement a cohesive global marketing strategy to maximize the volume and impact of marketing-sourced and influenced leads.
  • Manage and mentor a world-class marketing team with specializations in demand generation, sales development, product marketing, content management, field marketing events, customer engagement, PR, brand positioning, and more.
  • Collaborate with senior leadership and executive teams to advance top-of-the-funnel and downstream marketing initiatives to maximize customer attraction and retention.
  • Create and own the go-to-market (GTM) strategy for new products and features in partnership with sales and product leadership.
  • Set clear objectives and goals, research and define target audiences, develop marketing and communication strategies, measure effectiveness, and iterate to maximize the impact of marketing initiatives.
  • Work in partnership with technology cloud vendors (Google Cloud and AWS) on global marketing strategy, maximizing all available marketing funding by navigating complex vendor programs.
  • Establish analytics processes for data collection and testing to identify trends and insights, optimizing spend and performance.
  • Understand our competitive landscape through market knowledge and research, ensuring our messaging is truly differentiated and compelling.
  • Serve as a key evangelist and champion of our culture by promoting a culture of autonomy, growth, collaboration, accountability, and team unity.
Requirements:
  • 7+ years of SaaS marketing and business development leadership experience with a proven track record of using the full spectrum of marketing and BDR functions to maximize the volume and quality of marketing-generated and influenced leads.
  • Domain expertise across the multi-cloud ecosystem, particularly with SaaS FinOps products, platforms, and services.
  • Demonstrated experience building and leading high-performing globally distributed marketing teams within a fast-paced, high-growth environment.
  • In-depth knowledge and experience using the full spectrum of marketing competencies to maximize both lead quantity and quality.
  • Proactive approach to collaborating with key leaders and stakeholders across the business.
  • Strong analytical and writing skills, along with the ability to clearly communicate ideas and results.
  • Entrepreneurial spirit with a hands-on mindset and a passion for maximizing ROI and impact.

We are a global team of incredible talent who work remotely and have the flexibility to balance our work and home life. We embrace and support leveling up our skills professionally and personally. DoiT unites as Many Do'ers, One Team, where diversity is more than a goal—it's our strength. We actively cultivate an inclusive, equitable workplace, recognizing that each unique perspective enhances our innovation. By celebrating differences, we create an environment where every individual feels valued, contributing to our collective success.

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