Content Marketing Strategist

7 days ago

New York, New York, United States stensul Full time
Content Marketing Manager

Stensul is seeking a highly skilled Content Marketing Manager to join our marketing team. As a key member of our team, you will be responsible for developing and executing a comprehensive content strategy that drives brand awareness, engagement, and lead generation.

Key Responsibilities:
  • Develop and implement a content marketing strategy that aligns with Stensul's business objectives, messaging pillars, and audience interest.
  • Create compelling and valuable content across various formats, including blog posts, whitepapers, case studies, eBooks, infographics, videos, presentations, webinars, and social media posts.
  • Manage the content calendar to ensure a consistent and timely delivery of content that supports marketing campaigns and initiatives.
  • Collaborate with the marketing, sales, and product teams to identify content needs and opportunities.
  • Optimize content for SEO to improve organic search rankings and drive website traffic.
  • Utilize analytics tools to measure content performance and provide insights and recommendations for continuous improvement.
  • Manage external content creators, including freelancers and agencies, to supplement in-house capabilities.
  • Ensure all content adheres to brand guidelines and maintains high quality and consistency.
  • Stay up-to-date with industry trends and best practices in content marketing and incorporate them into Stensul's content strategy.
  • Drive engagement and interaction with our target audience through various content distribution channels.
Requirements:
  • Bachelor's degree in Marketing, Communications, Journalism, or a related field.
  • 5+ years of experience in content marketing, content creation, or a related role.
  • Proven track record of developing and executing successful content marketing strategies.
  • Excellent writing, editing, and storytelling skills, with the ability to create content that resonates with a B2B audience of marketers at enterprise organizations.
  • Strong understanding of SEO best practices and experience with SEO tools.
  • Proficiency in content management systems (CMS) and marketing automation platforms.
  • Experience with analytics tools to measure and analyze content performance.
  • Ability to work collaboratively across departments and manage multiple projects simultaneously.
  • Strong project management and organizational skills.
  • Experience in the SaaS or technology sector is a plus.
What We Offer:
  • A competitive compensation package that includes equity.
  • Excellent medical, dental, and vision coverage for you and your dependents.
  • Weekly catered lunches and a fully stocked kitchen with snacks and beverages.
  • Extra goodies like team breakfasts, monthly team outings, etc.
  • 401(k), life insurance, commuter benefits, and parental leave plans.
  • Flexible time off policy to balance your work and life in the way that suits you best.
  • Collaborative, transparent, and fun-loving office culture.
  • We are a growing company, so as we grow, YOU will grow.

The compensation range being offered for this role is $125,000-130,000. Please note that Stensul's compensation philosophy is based on a geographical market approach, and the salary range listed relates specifically to roles located in New York. Stensul's compensation and career growth philosophy focuses on impact in the role, and starting salaries may vary for different individuals in the same role based the competencies and level demonstrated in the interview process.

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