Brand Innovation Manager

4 days ago

Boca Raton, Florida, United States CELSIUS Holdings, Inc. Full time

Brand Innovation Manager

Celsius Holdings, Inc. is a global consumer packaged goods company with a proprietary, clinically proven formula for its master brand CELSIUS, based in Boca Raton, FL. A lifestyle energy drink born in fitness and a pioneer in the rapidly growing energy category. Celsius offers proprietary, functional, essential energy formulas clinically proven to offer significant health benefits to its users. At CELSIUS, we pride ourselves in providing our employees a culture and atmosphere of inclusiveness that challenges individuals to be thought leaders, innovators, and game changers as every employee is an owner of the CELSIUS Brand upon joining the organization.

This role will be responsible for contributing to the creation of new products to strengthen and expand the CELSIUS brand's success and deliver best-in-class new offerings to the category. This position will require an in-depth understanding of product development with a desire to dig into market trends, consumer insights, and category dynamics. The role will require both strategic thinking and executional excellence while managing multiple stakeholders and partners to drive growth for the brand.

Responsibilities:

  • Active collaboration with the Brand Innovation Director to drive the business forward with out-of-the-box ideas, strong leadership of a cross-functional team, and by challenging the status quo to get things done more efficiently.
  • Partner with Operations & Creative teams to manage product and packaging transitions, formulation improvements, and updates.
  • Work directly with the QA team conducting new and existing product quality control flavor tastings.
  • Collaborate with the creative team and external creative agencies to assist in the creative development of innovation launch support assets across all owned channels – including social media, website, trade, and E-commerce.
  • Day-to-Day management includes running and conducting market analysis to understand market trends and opportunities.
  • This position will require the ability to write up and validate flavor & packaging concepts for innovations.
  • Maintaining innovation trackers and other reporting tools to ensure all new product commercialization process' deadlines are met facilitating flawless execution in market.
  • Managing recurrent cross-functional meetings to maintain open and up-to-date communication on all innovation projects. Documenting and following up on important actions and decisions from meetings.
  • Assist with preparation of necessary presentation materials for meetings.
  • Assist with the innovation team expenses by receiving, processing, verifying, and reconciling invoices for vendors.

Qualifications:

  • Bachelor's degree in marketing, with 3+ years of experience in Brand Marketing and/or Product Development, preferably CPG.
  • Project management & leadership skills.
  • Experience working with creative agencies and other external partners.
  • Ability to operate in a fast-paced, dynamic environment, and to provide innovative approaches in a team-based structure.
  • Ability to deliver both verbal and written communication in a simple, compelling manner.
  • Ability to think strategically, both from a brand and portfolio view.
  • Strong time management and organizational skills and ability to meet tight deadlines.
  • Knowledge of MS Office including Word, Excel, PowerPoint, and Outlook.
  • Team-oriented with great interpersonal skills.

Benefits Offered:

  • Comprehensive Medical, Dental & Vision benefits
  • Long- and short-term disability
  • Life insurance
  • 10 PTO days per year subject to accrual policy
  • 10 Company paid holidays
  • 401(k) with Company match
  • Identity theft and legal services

Celsius Holdings, Inc. celebrates diversity and is committed to creating an inclusive environment for all employees. We are proud to provide equal employment opportunities (EEO) to all employees and applicants for employment without regard to age, ancestry, citizenship, color, family or medical care leave, gender identity or expression, genetic information, immigration status, marital status, medical condition, national origin, physical or mental disability, political affiliation, protected veteran or military status, race, ethnicity, religion, sex (including pregnancy), sexual orientation, or any other characteristic protected by applicable local laws, regulations, and ordinances. We believe strongly in fostering a safe, fair, and respectful work environment. If you need assistance and/or a reasonable accommodation due to a disability during the application process, please reach out to careers@celsius.com.

The above information has been designed to indicate the general nature and level of work performed by employees within this classification. It is not designed to contain or be interpreted as a comprehensive inventory of all duties, responsibilities, and qualifications required of employees assigned to this job.

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