Product Marketing Manager
4 weeks ago
About the Role:
Fellowes Brands is seeking a highly skilled Product Marketing Manager to join our team. As a Product Marketing Manager, you will be responsible for developing and implementing customer, category, and product strategies to drive business growth.
Key Responsibilities:
- Leverage market data to bring new product ideas to the internal Product Development team.
- Act as the Voice of the Customer and the Consumer in the New Product Development Process.
- Lead specific New Product Development projects from ideation through execution.
- Establish target financial goals for New Product Development.
- Deliver new products on time, on spec, and on cost.
- Bring an omnichannel launch mindset to cross-functional teams.
- Comprehensive product lifecycle management.
Requirements:
- Bachelor's degree in Marketing or related degree and/or a combination of education and/or equivalent work experience.
- Experience with Walmart/Walmart Private Label preferred, not required.
- 5+ years of marketing, brand, or channel management, or consumer products experience, with at least 3 years in developing consumer products through the product development process.
- At least 3 years of experience working with category data (NPD Group, IRI, Circana, Nielsen).
- At least 1 year of experience in a customer-facing role.
About Fellowes Brands:
Fellowes Brands is a family-owned business with a century-long history of positively impacting people through our culture, relationships, and solutions. We are committed to finding new ways to help people work better and feel better.
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