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Marketing Specialist

2 months ago

McKees Rocks, Pennsylvania, United States Altheda Medical Center Full time

About Altheda Medical Center

Altheda Medical Center is dedicated to revolutionizing healthcare delivery through a patient-centered, technology-driven approach. We offer a comprehensive range of multi-specialty medical services, including primary care, specialized treatments, behavioral and mental health support, and wellness programs. Our mission is to provide patients with an exceptional healthcare experience by offering cutting-edge services and fostering a collaborative environment.

The Opportunity

We are seeking a creative and adaptable Marketing Specialist to join our dynamic team. This role offers a unique opportunity to contribute to the growth of a rapidly expanding medical center while shaping the future of healthcare marketing. You will play a vital role in developing and executing innovative marketing strategies that engage our community, promote our services, and enhance our brand reputation.

Responsibilities

  • Develop compelling written and visual content that effectively communicates our brand message and resonates with target audiences.
  • Collaborate closely with internal teams to ensure cohesive marketing efforts across all channels, including digital platforms, social media, and print materials.
  • Conduct market research to identify trends, opportunities, and insights that inform our marketing strategies.
  • Plan and execute engaging marketing events that showcase our unique approach to healthcare and foster community relationships.
  • Manage and maintain our website, ensuring it is up-to-date, informative, and user-friendly.

Qualifications

  • Bachelor's degree in Marketing, Communications, or a related field.
  • 1-2 years of experience in marketing, preferably within the healthcare industry.
  • Strong writing, editing, and communication skills.
  • Proficiency in digital marketing tools and platforms.
  • Creative thinking and problem-solving abilities.