Senior Director of Product Marketing

6 days ago

Frisco City, Alabama, United States Thomson Reuters Full time
About the Role

We are seeking a talented Product Marketing Leader to spearhead market awareness, innovation, and expansion within our corporate tax and trade suite of solutions. As the Senior Director of Product Marketing, you will be uniquely positioned to help grow a world-class suite of solutions.

Key Responsibilities
  • Collaborate closely with the product team, marketing, and business partners to drive product roadmaps, sales pipeline targets, and sales effectiveness.
  • Orchestrate successful product launches.
  • Lead and mentor a high-performing team of product marketers.
  • Create messaging and positioning strategies that drive growth.
  • Identify and synthesize qualitative and quantitative feedback on products to develop a clear voice of the customer for internal stakeholders.
  • Ensure our value proposition and messaging differentiate our product portfolio in the marketplace, resonate with our target customers, and support our broader company vision and objectives.
  • Collaborate closely with channel leaders to partner on go-to-market strategies and tactics, including cross-sell and upsell motions.
  • Work closely with demand generation to provide key messaging documents and guidance on in-market campaigns.
  • Identify long-term market and product opportunities based on data, research, and strategic analysis of our customers and their industries.
About You

You're a fit for this role if your background includes:

  • 10+ years in Product Marketing or related roles supporting a SaaS product.
  • Experience leading product marketing teams.
  • Proven ability to set annual and quarterly plans and prioritize team projects and workload.
  • Demonstrated ability to understand commercial, technological, and strategic drivers to build and execute multi-year strategy.
  • Demonstrated prior experience setting and driving successful delivery of complex product marketing campaigns.
  • Experience leading cross-functional agile teams to develop and execute go-to-market strategies and multi-channel marketing programs.
  • Proven ability to establish a broad vision and take ideas from concept through to completion.
  • Ability to understand and interpret fundamental workings and trends within a target industry.
  • Bachelor's degree or equivalent, MBA Preferred.
What's in it For You?

You will join our inclusive culture of world-class talent, where we are committed to your personal and professional growth through:

  • Hybrid Work Model: We've adopted a flexible hybrid working environment for our office-based roles while delivering a seamless experience that is digitally and physically connected.
  • Wellbeing: Comprehensive benefit plans; flexible and supportive benefits for work-life balance: flexible vacation, two company-wide Mental Health Days Off; work from another location for up to a total of 8 weeks in a year, 4 of those weeks can be out of the country and the remaining in the country, Headspace app subscription; retirement, savings, tuition reimbursement, and employee incentive programs; resources for mental, physical, and financial wellbeing.
  • Culture: Globally recognized and award-winning reputation for equality, diversity and inclusion, flexibility, work-life balance, and more.
  • Learning & Development: LinkedIn Learning access; internal Talent Marketplace with opportunities to work on projects cross-company; Ten Thousand Coffees Thomson Reuters café networking.
  • Social Impact: Ten employee-driven Business Resource Groups; two paid volunteer days annually; Environmental, Social and Governance (ESG) initiatives for local and global impact.
  • Purpose Driven Work: We have a superpower that we've never talked about with as much pride as we should - we are one of the only companies on the planet that helps its customers pursue justice, truth and transparency. Together, with the professionals and institutions we serve, we help uphold the rule of law, turn the wheels of commerce, catch bad actors, report the facts, and provide trusted, unbiased information to people all over the world.

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