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CRM Analyst, Enrollment Services
2 months ago
Howard Community College is seeking a highly skilled CRM Analyst to join our Enrollment Services team. As a key member of our team, you will be responsible for managing the administration, maintenance, and support of our admissions CRM platform.
Key Responsibilities- Serve as the subject matter expert for CRM products used in student affairs.
- Manage the administration, maintenance, and support of primarily the admissions CRM platform.
- Work collaboratively to support the Enrollment Management team and campus partners to provide overall management of the Ellucian CRM Advise and Recruit functionality.
- Provide day-to-day oversight and maintenance of admissions CRM.
- Responsible for assisting with the development of CRM Dashboards and reports.
- Manages CRM initiatives and analyzes data to inform enrollment strategy and the execution of campaigns.
- Backup oversight for Advising CRM.
- Ensures the efficiency, accuracy, and integrity of data sources and information.
- Serves as a liaison between the IT, Admissions, and Recruiting Teams.
- Develops and maintains content for the college's credit admissions web site; provides content for other college sites that pertain to admissions applications.
- Partners with different stakeholders to keep them informed about upcoming data management initiatives.
- Serves as student information system technology point person, in cooperation with the Admissions management team for implementations involving the Enrollment Services.
- Coordinate testing with Recruiting and Admissions team members.
- Updates and prepares reports and completes various surveys and reports on enrollment data.
- Edits and assists with technical development of various college communications for students.
- Assists with training of enrollment services employees.
- Maintains confidentiality of records and security of student information in compliance with laws and policies.
- Assists with special projects and events.
- Provides administrative support for ensuring that the college is in compliance with all federal and state laws regarding enrollment.
- Maintains professional memberships: Attends conferences, workshops and meetings of all kinds to acquire up to date knowledge related to enrollment services in the local area, nationally and occasionally, internationally.
- Attends staff development activities and updates skills as required.
- Serves on committees as appropriate.
- Associate's degree
- 2 years of experience in admissions, advising, or related setting
- Ability to acquire, maintain, and update substantial technical information regarding department of education, state laws and regulations, as well as college policies and procedures
- Excellent technology skills, including Windows, MS Office, the Internet and web/portal applications
- Experience working with HTML preferred
- Prior experience with a student information system required (Ellucian Colleague, Recruit or Advise preferred)
- Excellent organization and interpersonal skills, including outstanding customer service skills and the ability to identify, prioritize and manage multiple tasks and competing priorities
