Digital Marketing Strategist

3 days ago


New York, New York, United States MMC Corporate Full time
Role Overview

We are seeking a seasoned digital marketing professional to join our Marketing & Communications team at MMC Corporate. This hybrid role will be based in New York, with the requirement of working at least three days a week in the office.

Key Responsibilities:
  • Manage Guy Carpenter's social channels (LinkedIn and Twitter) by developing strategies, creating content, executing campaigns, and analyzing performance.
  • Expand digital marketing offerings through complex design and content writing tasks.
  • Plan and execute external-facing digital marketing campaigns, including paid social media plans.
  • Utilize advanced SEO tools to evaluate web pages, conduct site audits, and perform competitive analysis for actionable insights.
  • Contribute to disciplined scorecards and KPIs to measure program effectiveness, service levels, quality, and transaction costs.
  • Develop and edit copy for marketing materials, including mailings, ads, surveys, and website landing pages.
Requirements:
  • Bachelor's degree in Marketing/Communications.
  • 5-7 years of work experience in digital marketing/communications for a Professional Services firm.
  • Experience managing business social sites (LinkedIn, Twitter, etc.); expertise in Pardot, MPower/Dynamics, MS SharePoint; experience with Khoros, EveryoneSocial, Cvent, and Adobe Experience Manager.
  • Proficiency in HTML editing.
Why Work with Us?
  • We offer a competitive salary range of $61,200 to $122,500, based on factors such as experience, skills, training, location, certifications, education, and applicable minimum wage requirements.
  • In addition to base pay, this position may be eligible for performance-based incentives.
  • Our total rewards package includes health and welfare benefits, tuition assistance, 401K savings, and other retirement programs, as well as employee assistance programs.


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