Digital Advertising Strategist

3 days ago


Springfield, Massachusetts, United States Market Mentors Full time
Job Title:

Digital Advertising Strategist

About the Role:

We are seeking a skilled Digital Advertising Strategist to develop and execute comprehensive digital advertising campaigns on various platforms, including Google, Facebook, Instagram, YouTube, Spotify, Pandora, Snapchat, and others.

This role requires a minimum of 3 years of experience in SEM and involves facilitating digital advertising efforts to drive business growth and profitability.

Key Responsibilities:
  • Develop and implement digital advertising strategies to achieve marketing goals.
  • Create engaging content and proposals for clients and stakeholders.
  • Manage digital advertising budgets and optimize campaign performance.
  • Monitor and improve tracking, reporting, and profitability of SEO and SEM efforts.
Requirements:
  • Bachelor's degree in advertising, marketing, business, communications, or related field.
  • Google AdWords Certification (preferred).
  • Proficiency in Microsoft Office (Outlook, Word, Excel, PowerPoint).
What We Offer:

Competitive salary: $60,000 - $80,000 per year, great benefits including PTO, health, life, and 401(k) plan, and a fun and creative working environment.



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